BPO


White Rabbit Collection by Toko

Text by Richard Baird.

Packaging, book and editorial design by Australian design studio Toko for The White Rabbit Gallery

The White Rabbit Collection is a contemporary arts publication showcasing the work of 99 artists drawn from the White Rabbit, a contemporary art museum, gallery and archive in Sydney. The museum has become one of the world’s most significant collections of Chinese contemporary art, with over 2000 works from 700 artists. Through this new publication, designed by Australia design studio Toko and commissioned by Judith Neilson, the museum seeks to represent the breadth and depth of its collection.

Inspired by the Little Red Book (Quotations from Chairman Mao Tse-tung) the publication is marked by a bright red clamshell box with a unique typographical gesture, and three books of 33 artists each with its own unique cover art. Together, box and books form a print run of 2475 individual variations, with each boxset being a unique piece and a invitation to discover the social and artistic changes of twenty-first century China.

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LogoArchive Talks: BankerWessel

LogoArchive Talks: BankerWessel

BP&O’s LogoArchive marked the release of its eighth issue and third collaborative Extra Issue with a special event at Fedrigoni’s imaginative Papers Studio in London, hosting guest speakers BankerWessel, who kindly flew over from Sweden, and introducing Alan Smith of WithPrint. The event saw new and familiar faces, all of whom managed to soldier through the cold and rain to be there.

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Hair Solutions by Paul Belford Ltd.

Opinion by Richard Baird

Logo, branding, packaging and campaign by Paul Belford Ltd. for Hair Solutions, a personalised shampoo enhancer

Hair Solutions is an enhancer, made from botanical concentrates, that can be added to any brand of shampoo, personalising it to meet 66 different haircare scenarios through a combination of formulations directed at 6 categories (normal, dry, wavy, flaky and colour-treated and fine) and 11 concerns (brittle, dry, oily, thin, wavy or colour-treated, split-ends, frizz, low-shine or volume issues and curl definition). To help users identify the perfect product, the line will be supported by an online hair-quiz, and a brand identity designed by Paul Belford Ltd. This included logo, packaging design and initial launch campaign.

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