Moneybookers.com was launched in 2002 and is a UK based company that provides on-line payment services competing with companies such as paypal. In response to questions about the international viability of the name moneybookers and its potential association with ‘bookies’ they have changed there name to Skrill and introduced a new typographic word-mark with the full branding process to be completed by the end of 2011.
Seventh Generation is a US based company which has been developing environmentally responsible household products for over 20 years. This month in collaboration with Ecologic they will start supplying their laundry detergent range in 100% recycled newspaper and cardboard bottles.
After the speculation of last week, Google has started rolling out a new version of their logo designed by Office. Although a bit paler than the mock-up we did last week this is a significant improvement, you can read BP&O’s earlier review here.
More brand identity design work featured on BP&O: