Edition by South, New Zealand
Posted: September 28, 2017 Filed under: Graphic Design Reviews, Material & Print Specs, Property | Tags: Arjowiggins Papers, Brand Identity, Brand Identity Reviews, Branding, Branding & Packaging of 2017, Branding Blog, Branding Reviews, Coloured Paper, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Studio South, Designed in Auckland, From New Zealand, Graphic Design, Graphic Design Blog, Graphic Identity Shortlist 2017, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Modernist Brand Identities, Print Finishing, Property Development Logos, Sans-serif Typography, The Best Graphic Design Work of 2017, The Very Best Brand Identities of 2017, The Very Best of 2017, Uncoated Papers & Cards, UV Varnish, Wordmark Design 2 Comments »Opinion by Richard Baird
Edition is a new property development by LEP Construction. It will be located in Parnell, a suburb of Auckland, New Zealand, and made up of 18 luxury apartments designed by architects Monk Mackenzie with a eye for flexible space and changing natural light. Edition will make the most of a sloping site, feature three levels cantilevered above ground and create what are described as “view shafts” from street right through to the harbour beyond. This modern structure, and sensitivity to its context, is complimented by a luxury interior design, created by Bureauxe, of both contrast and continuity, in materials, surface textures, colour and form.
Graphic design studio South were commissioned to create a visual identity for Edition that would assist the real estate team in presenting the project to potential buyers, and help, in conjunction with the building’s distinctive structural and interior design plans, elevations and renderings, to distinguish Edition within a crowded luxury apartment market.
With the intention of capturing the essence of the building, and informed by the spacial, visual and material language of Monk Mackenzie, South created a brand identity of light and reflection, moments of contrast and correlation, and a recurring rectangular motif. This links a variety of marketing materials that included brochure and brochure sleeve, sales book and box, invitation, floorpans, buyer gift and business cards.
Vestre Anniversary Book by Snøhetta, Norway
Posted: August 25, 2017 Filed under: Art and Design, Graphic Design Reviews, Material & Print Specs | Tags: Book & Magazine Design, Branding & Packaging of 2017, Coloured Paper, Design Blog, Design For Print, Design Reviews, Design Reviews: Editorial Design, Designed by Snohetta, Die Cut Design Detail, Editorial Design, From Scandinavia, Graphic Design, Graphic Design Blog, Norwegian Design 2 Comments »Opinion by Richard Baird
Vestre is a Norwegian, family-owned and run, furniture design and manufacturing business celebrating its 70th anniversary this year. Vestre’s extensive catalogue is characterised by an intersection between convivial colour detail, modern forms and long-lasting build. Snøhetta, who previously worked with Vestre on the development of a production facility in 2013, and the refurbishment of the company’s headquarters and showroom in 2017, continue to work with the business, this time on Folk+Form, an exhibition and two-volume book that intends to bring to life the Vestre family legacy.
Yumn by Filthymedia, United Kingdom
Posted: March 10, 2017 Filed under: Cafes, Bars and Restaurants, Material & Print Specs | Tags: Brand Identity Reviews, Branding & Packaging of 2017, Branding Blog, Branding Reviews, British Design, Buckram Embossed Paper, Colorplan Embossed Paper, Colorplan Papers and Boards, Coloured Paper, Design For Print, Design Opinion, Design Reviews, G.F Smith Papers & Boards, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logos, Material Thinking, Restaurant & Cafe Menu Designs, Restaurant Logos, Sans-serif Typography, Typography 2 Comments »Opinion by Richard Baird.
Yumn is a casual luxury restaurant located within Croydon’s Boxpark, a pop-up mall for independent and global fashion and lifestyle stores, cafes and restaurants, housed within converted shipping containers. Yumn is a smaller and more intimate version of Yumn Brasserie with a similar approach to interior in its mix of blue pinned leather upholstered seating and high quality finishes, but shares something of Boxpark’s utilitarian build in its unpolished concrete walls, some of its fixtures and fittings and the industrial qualities of its brand identity, created by Brighton-based graphic design studio Filthymedia. This included menus and business cards, window graphics and signage.
