Printed by Somerset by Leo Burnett, Canada
Posted: Filed under: Art and Design, Logo Reviews | Tags: Arjowiggins Papers, Brand Identity, Brand Identity Design, Brand Identity Reviews, Branding, Branding & Packaging of 2017, Branding Blog, Business Card Design, Canadian Design, Colourful Business Cards, Condensed Logotypes, Condensed Typography, Designed by Leo Burnett Toronto, Envelope Design, Fonts in Use: Circular, From Toronto, Graphic Design, Logo Design & Branding Blog, Logo Designs, Logo News, Monolinear Typography, New Logo, Perforated Detail, Print Finishing, Print Production Logos, Printed by Cerovski, Responsive Websites, Spot Colours, Stationery Design, Stencil Cut Logotypes, The Best Custom Logotypes, The Best New Logo Designs of 2017, The Very Best Brand Identities of 2017, The Very Best of 2017, The Very Best of BP&O, Type Foundry: Lineto, Website Design Comments Off on Printed by Somerset by Leo Burnett, CanadaOpinion by Richard Baird.
Somerset is described as being Canada’s top printer, known for its precision, attention to detail and ability to pull off complex jobs. Alongside reproduction services, Somerset, a family-run business, also provides extensive print finishing services. Inspired by this, the stacked paper of the press, and with the intention of engaging a new generation of designers, Toronto based studio Leo Burnett developed a new brand identity for Somerset that showcases its capabilities and establishes an impactful and distinctive continuity between print and website. Although this project was launched last year, after three years of development, it has recently been documented by Leo Burnett online to coincide with the launch of their new website.
Willow Tree designed by Bunch
Posted: Filed under: Business, Banking, Law and Finance, Logo Reviews | Tags: Brand Identity, Brand Identity Reviews, Branding, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Bunch, Fedrigoni Papers & Boards, Fonts in Use: GT Walsheim, Graphic Design, Logo Design & Branding Blog, Logo Designs, Logo Opinion, Logos, Monogram Design, Notebook Design, Printed by Cerovski, Sans-serif Logotypes, Stationery Design, The Best Brand Identities of 2013, Type Foundry: Grilli Type, Typography Comments Off on Willow Tree designed by BunchWillow Tree, one of London’s leading business consultancies, worked with graphic design studio Bunch to develop a new but traditional-looking visual identity with an attention to detail.
Based around a WT monogram, created by typographer Spencer Charles, utilised as a mix of embosses, carved in seals and simulated watermark, and using purple cloth, black leather, cream paper and handmade coffee pottery, Bunch’s solution embraces a strong crafted quality alongside a more contemporary use of space and type.