BPO


Hedeker Wealth & Law by Socio Design, United Kingdom

Opinion by Richard Baird.

Branding for Illinois based Hedeker Wealth & Law by Socio Design

Hedeker Wealth and Law is an American independent business group dedicated to helping people protect, preserve and grow their wealth through services based around four key areas of expertise—investment, management, financial planning and tax advice. This complete and holistic combination marks Hedeker out from what is a crowded market of individual businesses providing fewer services.

To better express their experience and breadth of service, and to help reposition the group in a way that would attract more affluent clients, Hedeker worked with London-based studio Socio Design to create a new brand identity. This included logo and logotype design, stationery, business cards, quarterly newspaper and website.

Continue reading this article


ECC Milano 2015 by Inhouse, New Zealand

Opinion by Richard Baird.

Graphic Design by Inhouse for ECC Milano 2015

ECC is a high quality lighting, furniture and product supplier for both the home and commercial markets. It represents a variety of brands, some of which include Jeremy Coal, Parri and Lumina, and has showrooms throughout Australia and New Zealand.

As part of its continued commitment to these brands, ECC attends Salone Internazionale del Mobile di Milano, an annual event that showcases the latest products and technologies from the industry. The ECC Milan Report is a distillation of this event and features the latest releases from design leaders such as Flos, Moooi, Minotti and Tom Dixon, alongside editorials and interviews. Auckland based graphic design studio Inhouse, who won Bronze at New Zealand’s Best Awards for their ECC 2014 Milan Report, worked with ECC again to create cover, spreads and layouts for their 2015 edition.

Continue reading this article


ITI Computers and Diventa designed by Bunch

Opinion by Richard Baird.

Logo and print designed by Bunch for ITI Computers' management software Diventa

ITI Computers is a Croatian-based software company that specialises in the development of IT solutions for the leisure, tourism and hospitality sectors. Bound by a consistent typographic and monogrammatic design solution but divided by an organic and systematic contrast of context, creative agency Bunch developed a new logo and print solution for ITI and its leading management product Diventa, which delivers an interesting richness to familiar technological cues.

Continue reading this article