Posted: Filed under: Architecture and The Built Environment, Fonts in Use, Graphic Design Reviews, Logo Reviews | Tags: Architecture Logos, Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding Reviews, Business Card Design, Colorplan Papers and Boards, Colour in Use: White, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Lundgren+Lindqvist, Fonts in Use: Brown, From Scandinavia, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Minimal Design, Minimal Logos, Minimalist Brand Identities, Modernist Brand Identities, Sans-serif Typography, Stationery Design, Swedish Design, Type Foundry: Lineto, Typography, Uncoated Papers & Cards, Wordmark Design
Opinion by Richard Baird.
Emma Magnusson is an architect working from the Swedish city of Gothenburg primarily on private commissions and occasionally with larger corporate clients. These have included Benify and Warner Music. Scandinavian graphic design studio Lundgren+Lindqvist recently worked with Emma to craft a new visual identity. Drawing on some architectural staples such as space and materiality, and working in the systematic and the playful, Lundgren+Lindqvist’s identity work for Emma intends to visually articulate the personable but professional approach she takes to her work. The project included monogram and stationery design, business cards, bespoke stationery boxes and website.
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