Nostalgi is a hat and shoe rack, now considered a Swedish furniture classic, designed by Gunnar Bolin in 1937 and manufactured by Essem. Taking its cues from Essem’s functionalist past and artisanal manufacturing processes, Stockholm based graphic and product design studio Bedow, developed a packaging solution for Nostalgi that contrasts two vastly different sizes of Futura, reflecting the products bold, iconic style and attention to detail, set across an uncoated, unbleached substrate as a single colour print treatment that neatly draws together the aspects of art, craft and modernistic design principles. The off-the-edge type bleed is a nice reference to the modular and extendable nature of the product that really compliments the width of the packaging.
Matchstick is a Canadian coffee roaster and retailer that specialises in the hand-crafted preparation of single origin beans sourced from Columbia and Guatemala. Matchstick’s branding and packaging, designed by Stockholm based independent designer Cameron McKague, working under his agency Vitae and in collaboration with Dirk Wright, was created to evoke the warmth and charm of its founders through a playful illustrative style and monogram.
These are the five projects I reviewed during May that I felt really stood out and wanted to give them another opportunity to be seen and discussed. I have ordered these from five to one with my favourite project presented last. Do you agree with my choices?