Spritmuseum by Stockholm Design Lab
Posted: Filed under: Leisure and Tourism, Logo Reviews | Tags: Animated Logos, Art Gallery Logos and Brand Identities, Brand Identity Reviews, Branding, Branding News, Designed by Stockholm Design Lab, Designed in Stockholm, From Scandinavia, Logo Design & Branding Blog, Logo Design Trends: Dynamic Logos, Logo Designs, Logo News, Logotypes, Museum Logos, Newsprint, Swedish Design, The Best Logo Designs of 2012, Typography, Vodka Packaging Comments Off on Spritmuseum by Stockholm Design LabSpritmuseum (formerly Vin & Sprithistoriska Museet) is a Stockholm based art gallery, museum, tasting room, meeting-place, bar, restaurant and open-air café with a unique spirit theme. Its new identity, developed by multidisciplinary design agency Stockholm Design Lab, is based around a bold word-mark constructed from a typeface now synonymous with the Absolut brand (and Swedish design) and pairs it with a simple but iconic four stroke glass illustration that neatly draws its reference from the external structure of the museum. This simplicity is reflected through a set of collateral that juxtaposes heavy headlines, underlines and small body copy that has a subtle art-house/editorial quality that looks clean and modernistic. This formality is given a light-hearted twist with a animation that alters the focus of the logo-type capturing the intoxicating theme of the venue.
Middagsfrid designed by Bold
Posted: Filed under: Food and Drink, Packaging Reviews | Tags: Best Packaging Designs, Design News, Designed by Bold, Designed in Stockholm, Food Logos and Packaging Design, From Scandinavia, Label Design, Logotypes, Monochromatic Brand Identities, Packaging Design, Packaging Design Blog, Packaging News, Swedish Design Comments Off on Middagsfrid designed by BoldAronia designed by Work In Progress
Posted: Filed under: Food and Drink, Packaging Reviews | Tags: Best Packaging Designs, Cordial Packaging, Drinks Packaging, From Scandinavia, Gold Foil, Graphic Design, Health Food Packaging, Illustration, Label Design, Packaging Design, Packaging Design Blog, Packaging News, Typography Comments Off on Aronia designed by Work In ProgressAronia is an organically grown brand of aronia cordial that is sold through health food stores across Norway. The packaging, designed by Oslo based multidisciplinary design agency Work In Progress, combines and contrasts an ornate, etched and illustrative script with the sans serif modernism of the Pur logo-type. A simple black, white and gold foil treatment has a contemporary restraint that is successfully mixed with a classic and more medicinal sensibilities that make this look premium but not old fashioned.