BPO


Torafuku by Brief, Canada

Opinion by Richard Baird.

Condensed sans-serif logotype for modern pan Asian restaurant Torafuku by graphic design studio Brief

Torafuku has a simple yet adventurous menu that reinterprets pan asian flavours as modern shared dishes. These are made from good quality and locally sourced ingredients, which are complimented by a variety of contemporary cocktails, a carefully curated wine list and local craft beers. Torafuku is located on the border of Vancouver‘s historic Chinatown and features an open and reductive urban interior space of leather upholstered benches, light wood stools and tables, a long cast concrete surface, panels of material texture and white walls. This is punctuated by a bright and multi-coloured visual identity, which included business card, packaging and menu design, developed by Canadian graphic design studio Brief.

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Springs’ Smokery by Distil Studio, United Kingdom

Opinion by Richard Baird.

Package design for premium smoked salmon producer Springs' Smokery by graphic design studio Distil

Springs’ Smokery has been producing high quality smoked salmon for three generations from its location in South Downs, UK, using Sussex oak and a traditional dry-salting process which has remained unchanged for 50 years. Springs’ recently worked with graphic design studio Distil to develop a new visual identity and package design. Distil’s treatment is an exercise in aesthetic impact derived from colour and form contrast, and a conceptual and communicative simplicity that makes a connection with the traditional craft and process of smoking salmon but also draws on the themes of heritage and the sea.

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Fedrigoni Sirio Color by Design Project, United Kingdom

Opinion by Richard Baird.

Packaging for paper manufacturer Fedrigoni's Sirio Color range designed by Design Project

Leeds based studio Design Project were commissioned by Fedrigoni, one of Europe’s leading paper manufacturers, to develop a material sample solution that would help them to promote their flagship paper brand ‘Sirio Color’ within the UK market. With the intention of allowing customers to experience the tactile characteristics and diverse colour palette of the range first-hand, Design Project developed a flat-pack box concept with die cut detail and foil print finish that both informs, inspires and engages.

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