Föllinge is a natural and organic skincare brand named after the small village in the north of Sweden where each of its products are manufactured. Design studio Amore recently worked with Föllinge to develop a new brand identity and packaging solution for its diverse range of face creams, moisturisers, deodorants and ointments. Inspired by Nordic nature, Amore brought to the forefront Föllinge’s unique knowledge and expertise, handcrafted production processes, origin and authenticity, by juxtaposing the traditional amber glass tones and clinical effectiveness associated with a lab environment and the craft of a calligraphic past through a logotype based on Veljovic Black, alongside contemporary structural choices, bright highlights, a recent and utilitarian mono-spaced sans-serif, logo with an organic container and a longitude, latitude and date detail.
Beatific is a new skincare range from Greek private medical service provider Hygeia Group “for women who are aware of the benefits of cosmeceuticals and can appreciate the results of thorough clinical research and high end care”.
Created by Mousegraphics, the brand identity and packaging for Beatific takes the medical precision, exclusive care and expertise established by the Hygeia Group and a contemporary clinical experience and neatly conveys these through efficient sans-serif typography and the frosted panels of the structural design.
Triumph & Disaster is a male skincare and accessory range created by Dion Nash that aims to unite the traditional grooming experience with the high quality, natural and scientifically formulated expectations of today’s market. The range’s packaging, developed by New Zealand-based design studio DDMMYY, references and confidently brings the type-heavy, heraldic, structural and material choices of the past into the present with a contemporary consistency and a distinctive white on black colour palette.