Obbio designed by Mayuscula
Posted: February 11, 2014 Filed under: Food and Drink, Logo Reviews, Packaging Reviews | Tags: Best Packaging Designs, Brand Identity, Brand Identity Design, Branding, Branding Blog, Business Card Design, Creative Packaging, Designed by Mayuscula, Food Packaging, Logo Design & Branding Blog, Logo News, Logos, New Logo, Packaging Company, Packaging News, Packaging Opinion, Spanish Design, Stencil Cut Logotypes, The Best Brand Identities of 2014, The Best Logo Designs of 2014, The Best Packaging of 2014 Comments Off on Obbio designed by Mayuscula 
Obbio, a compound of obvious and bio, is a high quality organic supermarket built on a warehouse concept “where traditionally goods were sold without intermediaries.” Designed by Mayuscula, Obbio’s brand identity—which included logotype, illustration, packaging and signage design—juxtaposes etched illustrative detail alongside the utility of a modular grocery box device and stencil cut typography to resolve traditional values and modern convenience.
La Florentina designed by Mucho
Posted: November 25, 2013 Filed under: Cafes, Bars and Restaurants, Logo Reviews | Tags: Brand Identity Design, Brand Identity Reviews, Branding, Design For Print, Designed in Barcelona, Fluorescent Ink, Fonts in Use: Futura, Logo Design & Branding Blog, Logo Opinion, Logos, Logotypes, Sans-serif Logotypes, Spanish Design, Stationery Design, The Best Brand Identities of 2013, The Best Logo Designs of 2013, Window Decals Comments Off on La Florentina designed by Mucho 
Mucho were recently commissioned by the proprietors of Barcelona based deli restaurant and all day cafe La Florentina to develop a new brand identity and graphic language which would extend across their interior, signage and printed collateral.
Based around an early version of Futura with an exaggerated dot motif to reflect the idea of “small ingredients spicing up the structure”, the logotype, typography, window decals and printed collateral – which utilise a single, economical fluorescent ink across white paper – offers a distinctive counterpoint to the detail of the interior and the quirky collages of vintage photography and ingredients designed to “link the food with the ironic character the client wanted”.
The result is a great example of visual identity being led by the most important, communicative and experiential aspect of the brand. Here the quality, character and detail of the environment sets the tone, is mirrored in part by the custom elements of the typography and its bright colour but given contrast through the use of plenty of space in print.
Jeremy Maxwell Wintrebert designed by Hey
Posted: September 16, 2013 Filed under: Art and Design, Logo Reviews | Tags: Brand Identity, Brand Identity Design, Brand Identity Reviews, Branding, Design For Print, Designed by Hey, Designed in Barcelona, Die Cut Design Detail, Graphic Design, Handcraft, Logo Design & Branding Blog, Logos, Serif Logotypes, Spanish Design, Stationery Design, Stencil, Stencil Cut Logotypes, Stencil Cut Serif Logotypes, The Best Brand Identities of 2013, The Best Custom Logotypes, The Best Logo Designs of 2013, The Very Best of BP&O, Typography Comments Off on Jeremy Maxwell Wintrebert designed by Hey 
Jeremy Maxwell Wintrebert is a glassware designer and manufacturer currently working in France with a free hand glass blowing philosophy mastered while traveling internationally across the US and Europe.
Spanish design agency Hey recently developed a new visual identity solution for Jeremy that captures the heat, craft and art of glass blowing through a smart combination of colour and laser cut detail that gives the print work a scorched paper quality – an interesting way to capture the process of molten glass manipulation – the craft qualities of uncoated unbleached materials, coloured rubber bands and hand emboss detail and the juxtaposition of a stencil based industrial utility cut into the classic detail of a serif type choice.
