Posted: Filed under: Food and Drink, Packaging Reviews | Tags: Best Packaging Designs, Bottle Label Design, Bottle Packaging, Branding, Branding News, British Design, Creative Packaging, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Horse, Drinks Packaging, Flowers, Food Logos and Packaging Design, Food Packaging, From Europe, From the United Kingdom, Graphic Design, Illustration, Packaging Company, Packaging Design Blog, Packaging Design Resource, Packaging News, Packaging Opinion, Structural Package Design, The Best Packaging of 2015, The Very Best of 2015, Water Packaging, Watercolour
Opinion by Richard Baird.
Nongfu Spring is a bottled mineral water brand and a leading Chinese beverage business. Nongfu worked with British design studio Horse to develop a new package design treatment that, using labels illustrated by designer Brett Ryder and a distinctive structural design with a slim profile and proprietary leak-free sports cap, would engage the youth market.
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