Markus Form by Lundgren+Lindqvist, Sweden
Posted: | Author: Richard Baird | Filed under: Art and Design, Fonts in Use, Logo Reviews | Tags: Black and White, Brand Identity Reviews, Branding Blog, Branding Reviews, Business Card Design, Coloured Paper, Design For Print, Design Opinion, Design Reviews, Designed by Lundgren+Lindqvist, Designed in Gothenburg, Fonts in Use: Replica, From Scandinavia, Furniture Design Logos, Graphic Design, Graphic Design Blog, Homeware, Letterhead Design, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logotypes, Minimal Logos, Postcard Design, Sans-serif Logotypes, Stationery Design, Swedish Design, Swing Tag Design, The Best Brand Identities of 2015, The Very Best of 2015, The Very Best of BP&O, Type Foundry: Lineto, Typography, Unbleached Materials, Uncoated Papers & Cards | Comments Off on Markus Form by Lundgren+Lindqvist, SwedenOpinion by Richard Baird.
Markus Form is a contemporary furniture company, founded with the intention of revitalising Sweden’s furniture industry, and with an ambition to produce relevant, practical and easy to match designs that are durable and sustainable. The company’s furniture will also draw on a significant Swedish and Scandinavian design culture and heritage that unites ergonomics, functionality, craftsmanship and a good working knowledge of materials, whilst also being individualistic. Markus Form describe their philosophy as one that takes on greater challenges than those posed by form and finish, and acknowledges furniture as an architectonic component that has to handle scale and other spatial conditions and addresses everyday needs.
These values are the basis of Markus Form’s brand identity, developed by graphic design studio Lundgren+Lindqvist, and expressed using reductive, geometric, typographic shape and its consistent application, an appropriate use of space, proportion and layout, detail and the absence of detail, print finish and the distinctive and contextual qualities of still life photography. The project included business cards, postcards, tags, labels, folders and website.
Designtorget by Kurppa Hosk, Sweden
Posted: | Author: Richard Baird | Filed under: Fonts in Use, Logo Reviews, Retail | Tags: Animated Logos, Brand Identity Reviews, Branding Blog, Branding Reviews, Business Card Design, Corporate Identity Design, Design For Print, Design Opinion, Design Reviews, Designed by Kurppa Hosk, Designed in Stockholm, Envelope Design, Fonts in Use: Apercu, From Scandinavia, Graphic Design, Graphic Design Blog, Homeware, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logotypes, Minimal Design, Minimal Logos, Packaging Design, Pastel Colours, Retail Logos, Sans-serif Logotypes, Sign Design, Stationery Design, Stickers, Swedish Design, Swing Tag Design, The Best Brand Identities of 2015, The Best Logo Designs of 2015, The Very Best of 2015, The Very Best of BP&O, Type Foundry: Colophon, Typography, Unbleached Materials, Uncoated Papers & Cards | Comments Off on Designtorget by Kurppa Hosk, SwedenOpinion by Richard Baird.
Designtorget is a Swedish design store and brand founded by architect Jerry Hellström in 1993 with the intention of making the very best contemporary furniture, arts and design from across the country available to the mass market. It now has 16 stores throughout Norway and Sweden and a broad catalogue of functional, high-quality products, selected by jury, produced by both unknown and established designers, and considered creative, innovative and have their own history. The brand is actively involved in the design community, committed to helping emerging designers, and has become an important driver behind the growing popularity of Swedish design.
Designtorget worked with Stockholm based graphic design studio Kurppa Hosk to redesign its brand identity in a way that would secure the store a more contemporary look and feel. This went on to include logotype, a flexible animated logo, bags, tags, stationery, package design and brand book.
Croft Knitwear by Commission, United Kindom
Posted: | Author: Richard Baird | Filed under: Fashion, Logo Reviews, Retail | Tags: Black Block Foil, Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding News, British Design, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Commission Studio, Designed in London, From Europe, Label Design, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Opinion, Luxury Logos and Packaging Design, Stencil Cut Logotypes, Stencil Cut Serif Logotypes, Swing Tag Design, The Best Brand Identities of 2015, The Best Logo Designs of 2015, The Very Best of 2015, Uncoated Papers & Cards, Visual Identity Design Blog | Comments Off on Croft Knitwear by Commission, United KindomOpinion by Richard Baird.
Croft is a contemporary men’s knitwear brand that specialises in high quality cashmere and soft wool garments. These are available exclusively through online retailer Superdemin. Each garment is hand knitted on Scotland’s Shetland Islands by crofters, a name given to those using traditional batch production processes within small communities unique to the Highlands. Alongside a new logo, London-based design studio Commission worked with photographer Luke Evans to create a range of campaign imagery that would avoid heritage pastiche, and instead, favour a contemporary simplicity.