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Hoi Bo designed by Blok

Logo and print with angular die cut detail designed by Blok for luxury bag, clothing and accessories brand Hoi Bo

Hoi Bo is the handmade luxury bag, clothing and accessories brand of Ontario based Sarra Tang that in the words of Blok, the design agency behind Hoi Bo’s recent rebranding, as possessing a “distinctive aesthetic that arises from the designer’s unique way of working”, a process that involves folding paper to create shapes that then inform the design direction of the garments and accessories.

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Jeremy Maxwell Wintrebert designed by Hey

Logo and print designed by Hey for glassware maker Jeremy Maxwell Wintrebert

Jeremy Maxwell Wintrebert is a glassware designer and manufacturer currently working in France with a free hand glass blowing philosophy mastered while traveling internationally across the US and Europe.

Spanish design agency Hey recently developed a new visual identity solution for Jeremy that captures the heat, craft and art of glass blowing through a smart combination of colour and laser cut detail that gives the print work a scorched paper quality – an interesting way to capture the process of molten glass manipulation – the craft qualities of uncoated unbleached materials, coloured rubber bands and hand emboss detail and the juxtaposition of a stencil based industrial utility cut into the classic detail of a serif type choice.

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Antler designed by Mammal

Antler visual identity and swing tags designed by Mammal

Antler is a British luggage brand and manufacturer that creates stylish, practical, lightweight and sturdy travel solutions “full of design and innovation” drawn from over a 100 years of experience within the industry. Mammal, the design agency behind the brand’s new visual identity, describe Antler, prior to the rebrand, as ‘stagnant’, appearing tired and old-fashioned while its competitors were “surging ahead with growth, innovation, brand awareness and credibility.”

Mammal developed a new visual identity solution for Antler that juxtaposes the old characters of a new logotype with contemporary campaign photography by Matthew Shave and a sans-serif headlines, that brings it up to date without disregarding its significant history.

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