Opinion by Richard Baird.
Ceri Hand was the largest, independent, commercial art gallery in the UK outside of the capital, and was located inside a converted warehouse on Liverpool’s northern dockyards. The gallery was founded in 2008 in response to a lack of commercial galleries in the city and with the intention of supporting artists through the promotion of new work and the staging of exhibitions. Created by Marcus McCabe while working at design studio Uniform, Ceri Hand’s brand identity, a bold geometric monogram intersected by fine lines and executed as foils, screen prints, embosses and signage, represents the gallery space and establishes a distinctive contrast to the detail of the artwork it sits over.
Biju is bubble tea brand and cafe located in London’s Soho district that looked to bring and translate a product and experience well-established in South East Asia to the UK in a way that would appeal to a modern discerning market. This was achieved by focusing on fresh, natural and high quality ingredients, a simple menu with an emphasis on taste, a focus on the social aspects of sharing tea, and a brand identity design by ico that ties each of these together. ico’s brand identity extended to signage, branded cups, business cards and uniforms.
Carpe Nux is a premium, sweet and savoury, fusion flavour nut brand inspired by global cuisine, hand-roasted in batches in the UK and created to invigorate what was perceived to be a flagging market. Flavours include Fiery Macadamias, Rum-Spiced Pecans, Zesty Cashews and Soy-Glazed Walnuts. London based Designers Anonymous were recently commissioned by Carpe Nux to help them communicate, through a new brand identity and packaging treatment, their international search for the perfect nut and the parallels they draw between their range’s flavour profiles, and historical figures whose legacy and stories expanded across borders yet remain relevant today.