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Bottura by Foreign Policy, Singapore

Opinion by Richard Baird.

Branding for Singapore based Italian restaurant Bottura by graphic design studio Foreign Policy

Bottura is an Italian restaurant and food store with space in Singapore’s Suntec City Mall. It has a contemporary interior of exposed utilities painted black, white suspended ceiling and surfaces, dark wood and steel furniture, glass, concrete and steel counters, warm spot and low-hanging lights and an open kitchen working from authentic family recipes rooted in the owner’s hometown of Bologna. This interior is punctuated by a bright, high contrast and convivial brand identity, developed by graphic design studio Foreign Policy, informed by the restaurant’s fusion of tradition and modernity, and extending across menus, coasters, packaging and signage.

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The Hyundai Department Store by Studio fnt, South Korea

Opinion by Richard Baird.

Branding for South Korean department store The Hyundai by graphic design company Studio fnt

The Hyundai is a well-known, well-thought-of and well-established South Korean department store that this year will celebrate its 44th anniversary. To coincide with this, The Hyundai launched a new brand identity system developed by Seoul graphic design company Studio fnt. This builds on the logotype and colour palette created by New York’s Base Design earlier in 2015, and introduces a Korean logotype, patterns, geometric sans-serif typography, monolinear iconography and foil print finishes across business cards, price tags, stationery, packaging, store cards and print communication. The project also included signage and wayfinding.

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Park Restaurant & Distillery by Glasfurd & Walker, Canada

Opinion by Richard Baird.

Branding for Canadian restaurant and distillery Park by Glasfurd & Walker

Park is a bar, restaurant and distillery located in the Canadian resort town of Banff, within the Banff National Park, and the province of Alberta. It is a region of diverse natural beauty which includes mountains, prairies, forests and desert badlands, and that attracts walkers, campers and skiers locally and internationally.

The restaurant is a celebration of Banff’s alpine history and lifestyle. This runs throughout an interior of warm lighting, long dining tables, enamelware, exposed stone walls and beams, antlers and wood panelling, a campfire-inspired menu of spit-roasted, wood-fired and smoked flavours, and a bright and robust brand identity developed by Vancouver based graphic design studio Glasfurd & Walker.

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