Platform is a not-for-profit organisation that aims to “increase the interest and participation of underrepresented groups in the fields of technology and entrepreneurship, with a particular focus on African-Americans, Latinos and women” and “to help influence and inspire the next generation of innovators, inventors and entrepreneurs” through its website, conferences and providing “access to current leaders and role models”. Platform’s visual identity, designed by Pentagram, delivers a clear and consistent technological platform and subtle sense of educational accessiblity through the shared aesthetic of ‘digital’ type and playful iconography, a monochromatic colour palette in print and bright blocks of contemporary colour and modular structure on-line.
The Hop Review is a blog that brings together opinion, pictures and interviews with brewers, store and bar owners to provide readers with a perspective on Chicago’s growing craft beer industry. The blog’s visual identity, which includes a hand drawn logotype and illustrative detail created by graphic designer Jack Muldowney and executed across their website, business cards and stickers, infuses the blog format with a personal and clear craft sensibility.
One To Be is a Brussels based furniture design and manufacturing workshop that crafts custom wood pieces for residential refurbishments, bespoke kitchens, office and retail spaces, exhibitions, art installations and one-off pieces for private individuals. The workshop’s visual identity, a logo-centric solution executed across dyed uncoated paper choices by design agency Coast, is straightforward in its presentation of craft, functionality and individuality.