BPO


Poseidon Helsinki by Kokoro & Moi, Finland

Opinion by Richard Baird.

Poseidon designed by Kokoro & Moi

Poseidon Helsinki centralises the tasks of architect and builder with the intention of delivering higher quality construction projects based around visionary and uncompromising design solutions. Poseidon’s values are deeply rooted in a love for Helsinki, a belief in aesthetically ambitious architecture and expansive urban spaces, and improving the capacity and quality of the city through sensitive renovation and attic conversions.

Poseidon’s visual identity, inspired by the colors, grids and shapes of modernism, and the architecture and art of Le Corbusier and the masters of geometric abstraction, was developed by Finnish design studio Kokoro & Moi, and went on to include business cards, stationery, posters and website.

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Nongfu Spring Mineral Water by Horse, United Kingdom

Opinion by Richard Baird.

Illustrative package design by London based Horse for Chinese mineral water brand Nongfu.

Nongfu Spring is a bottled mineral water brand and a leading Chinese beverage business. Nongfu worked with British design studio Horse to develop a new package design treatment that, using labels illustrated by designer Brett Ryder and a distinctive structural design with a slim profile and proprietary leak-free sports cap, would engage the youth market.

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