Fever-Tree by B&B Studio, United Kingdom
Posted: Filed under: Food and Drink, Packaging Reviews | Tags: Best Packaging Designs, Bottle Label Design, Bottle Packaging, Branding, Branding News, British Design, Creative Packaging, Design For Print, Design News, Design Opinion, Design Reviews, Designed by B&B Studio, Designed in London, Drinks Packaging, Food Logos and Packaging Design, Food Packaging, From Europe, From the United Kingdom, Graphic Design, Illustration, Metallic Paper, Packaging Company, Packaging Design Blog, Packaging News, Packaging Opinion, Soft Drink Packaging, The Best Packaging of 2015 Comments Off on Fever-Tree by B&B Studio, United KingdomOpinion by Richard Baird.
Responding to the continued and widespread use of preservatives, artificial sweeteners and cheap aromatics, Charles Rolls and Tim Warrillow combined their experience of the beverage and luxury food industries to develop a tonic made from natural high quality ingredients. Since its launch in 2005, under the brand Fever-Tree—the colloquial name for the cinchona tree, source of quinine, a key ingredient in tonic—the range has grown year on year and now includes a variety of soft drink mixers alongside its tonic waters.
Experiencing growth and critical acclaim, Fever-Tree worked with London based B&B Studio to refresh its package design and secure a prouder more contemporary aesthetic more in line with its premium positioning. The studio’s approach is a sensitive revision, replacing type, improving colour and addressing proportion alongside a more proprietary logotype treatment.
Nongfu Spring Mineral Water by Horse, United Kingdom
Posted: Filed under: Food and Drink, Packaging Reviews | Tags: Best Packaging Designs, Bottle Label Design, Bottle Packaging, Branding, Branding News, British Design, Creative Packaging, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Horse, Drinks Packaging, Flowers, Food Logos and Packaging Design, Food Packaging, From Europe, From the United Kingdom, Graphic Design, Illustration, Packaging Company, Packaging Design Blog, Packaging Design Resource, Packaging News, Packaging Opinion, Structural Package Design, The Best Packaging of 2015, The Very Best of 2015, Water Packaging, Watercolour Comments Off on Nongfu Spring Mineral Water by Horse, United KingdomOpinion by Richard Baird.
Nongfu Spring is a bottled mineral water brand and a leading Chinese beverage business. Nongfu worked with British design studio Horse to develop a new package design treatment that, using labels illustrated by designer Brett Ryder and a distinctive structural design with a slim profile and proprietary leak-free sports cap, would engage the youth market.
Bocce’s Bakery by Robot Food, United Kingdom
Posted: Filed under: Fonts in Use, Food and Drink, Logo Reviews, Packaging Reviews | Tags: Best Packaging Designs, Brand Identity, Brand Identity Design, Brand Identity Reviews, Branding, Branding Blog, Branding News, Branding Reviews, British Design, Creative Packaging, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Robot Food, Designed in Leeds, Die Cut Design Detail, Fonts in Use: Brandon, Food Logos and Packaging Design, Food Packaging, From Europe, From the United Kingdom, Graphic Design, Logo Design & Branding Blog, Logo Design Inspiration, Logotypes, New Logo, Packaging Company, Packaging Design Blog, Packaging Design Resource, Packaging News, Packaging Opinion, Paper and Card Packaging, Sans-serif Logotypes, Serif Logotypes, Spot Colours, The Best Brand Identities of 2015, The Best Logo Designs of 2015, The Best Packaging of 2015, Uncoated Papers & Cards, Visual Identity Design Blog Comments Off on Bocce’s Bakery by Robot Food, United KingdomOpinion by Richard Baird.
Bocce’s Bakery creates nutritious handcrafted dog treats from natural, nutritious, locally sourced and seasonal ingredients from its premises in the New York borough of Brooklyn. Each of the bakery’s treats are batch-produced from four or less ingredients, brought together using simple wheat-free recipes, and born of a passion for conscientious organic cookery and inspired by Bocce, a biscuit loving dog who was carrying a few extra pounds.
Bocce’s reached out to UK based design studio Robot Food to develop a new brand identity and package design treatment that would bring these more in line with the quality of their product and convey the values, story and personable qualities that are the foundation of their business.
