BPO


Background Bars by Campbell Hay, United Kingdom

Opinion by Richard Baird.

White ink and blind embossed business cards by Campbell Hay for bar, staff and equipment hire business Background Bars

Background Bars provides bar, bar staff and equipment hire, pop-up and permanent bar design services, seasonal cocktail creation, bar management for corporate occasions, festivals, weddings and private parties, and income and report analysis. Alongside these, Background Bars also functions as a creative agency, helping brands to deliver compelling live events. Its visual identity, inspired by the name and which included website, art direction and business cards that feature white ink and a blind emboss detail, was developed by the London based graphic design studio Campbell Hay.

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Fosnavåg Konserthus by Heydays, Norway

Opinion by Richard Baird.

Animated logo for Fosnavaag Cultural Centre designed by Heydays

Fosnavåg is a city on the island of Bergsøya, situated off the west coast of Norway not far from the Altantic Ocean. It is home to a variety of maritime businesses including fishing, logistics and shipbuilding, and now the location of Fosnavaag Cultural Centre, a new concert hall founded by the local community.

Fosnavaag Cultural Centre’s brand identity, created by Scandinavian graphic design studio Heydays, explores the relationship between Fosnavåg and the Atlantic Ocean—the foundation of local industry and culture, the point at which old weathered buildings meet a precise and contemporary structure, technology and innovation, and the convergence of sea and music. This was visualised as an identity system that included dynamic animated logo and interactive signage, illuminated interior displays, t-shirts, badges and business cards.

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