It must be something of a dream project when an agency gets commissioned to work on those big-name cultural clients – museums, art galleries, orchestras, theatre companies, et al. You’d expect such projects to be a departure from the constraints and stakeholder-limitations of corporate clients; and perhaps a chance to be more creative than usual, thanks to the nature of...
Estepona is a Spanish resort town on the Costa del Sol. It surveys the azure waves of the Mediterranean from the apex of a bight that traces a gentle South-Westerly arc from Marbella to Gibraltar. Strewn as it is on this notoriously idyllic coastline, Estepona largely conforms to the stereotypically cheerful charm of the Spanish resort town, pandering to the...
We’ve all, at some point in life, encountered a few “But Actuallys”: the kind of people who always know a little bit more than you, constantly correct you, diligently fact check in social situations. They’re perennially just that smidgen More Right than you: a heady combination of The Simpsons’ Comic Book Guy; the classic pedant (or pendant if you want...
There are many kinds of rebrand. There are rebrands that tread lightly, reverently refining and polishing what is already there, like archaeologists delicately exhuming sunken lucre so that it can once again gleam (National Portrait Gallery). Then there are rebrands that are a little more decisive in their handling of the raw materials—imagine our similetic Time Team creatively re-assembling the...