Beanworks by Paul Belford Ltd, United Kingdom
Posted: Filed under: Fonts in Use, Food and Drink, Packaging Reviews | Tags: Back of Pack Design, Best Packaging Designs, Black and White, Branding Blog, British Design, Coffee Logos and Packaging Design, Creative Packaging, Designed by Paul Belford Ltd, Extended Logotypes, Fonts in Use: Bureau Grot, From the United Kingdom, Graphic Design, Letterpress, Logo Design & Branding Blog, Minimal Package Design, Numbers In Branding, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Pastel Coloured Papers, Sans-serif Logotypes, The Best Packaging of 2015, The Very Best of 2015, Type Foundry: Font Bureau, Uncoated Papers & Cards Comments Off on Beanworks by Paul Belford Ltd, United KingdomOpinion by Richard Baird.
Beanworks is a UK wholesale coffee roaster and supplier, coffee machine specialist and barista training school. It prepares its beans using a customised vintage Italian drum roasting machine that allow it to digitally monitor process, and produces a range of single and multi-origin coffee varieties. Although the roaster embraces contemporary artisanal coffee culture, when it comes to naming conventions it favours the utility of numbers, over a current preference for the quirky. This juxtaposition of artisanal practice and an element of wholesale utility makes its way into a packaging design and brand identity treatment developed by London based graphic design studio Paul Belford Ltd.
