Posted: April 26, 2016 Filed under: Art and Design, Logo Reviews | Tags: Architecture Logos, Brand Book, Brand Guidelines, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding Reviews, Brochure Design, Business Card Design, Coloured Paper, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Föda Studio, Furniture Design Logos, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Mixed Fibre Materials, Monogram Design, Sans-serif Logotypes, Spot Colours, Stationery Design, The Best Brand Identities of 2016, The Best Business Cards of 2016, The Best Graphic Design Work of 2016, Typography, Uncoated Papers & Cards, Website Design
Opinion by Richard Baird.
HEWN is an American architectural woodworking shop, custom furniture fabrication and metalworking business with extensive facilities, a team of master-craftsmen, a national presence and local legacy. It also has a preference for native Texas and reclaimed woods.
HEWN worked with Austin based graphic design studio Föda to develop a new brand identity that would help ensure market share and longevity, and would lay the groundwork for future leadership transitions.
This began with strategy and naming, included logo and logotype design, and extended across signage, business cards, t-shirts and website, as well as van, garage door and hopper signage.
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