VonHof Cycles by Franklyn, United States
Posted: September 1, 2016 Filed under: Graphic Design Reviews, Logo Reviews, Sport | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding Reviews, Custom Typefaces & Logotypes, Custom Typography, Design News, Design Opinion, Design Reviews, Designed by Franklyn, Designed in New York, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Monospaced Typography, The Best Custom Logotypes, Typography, Website Design, Wordmark Design 4 Comments »Opinion by Richard Baird.
VonHof crafts bicycles in small batches by hand for mountain, road and cyclocross categories from its location in Hoboken, New Jersey. Keeping true to the process of crafting bikes, one that produces a range that is uniquely poised, handsome and of exceptional quality, New York graphic design studio Franklyn took a boutique approach to VonHof’s brand identity. This included wordmark and a system of typographic, pattern-based and informational components to be used in print (across bikes and promotional materials), and online.
Kimski by Franklyn, United States
Posted: August 12, 2016 Filed under: Cafes, Bars and Restaurants, Graphic Design Reviews, Logo Reviews | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding Reviews, Coaster Design & Beer Mats, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Franklyn, Designed in New York, Graphic Design, Graphic Design Blog, Illustration, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Monospaced Logotypes, Monospaced Typography, Restaurant & Cafe Menu Designs, Sans-serif Typography, The Best Brand Identities of 2016, The Best Graphic Design Work of 2016, The Best Logo Designs of 2016, The Very Best of 2016, The Very Best of BP&O, Typography, Uncoated Papers & Cards 7 Comments »Opinion by Richard Baird.
Kimski is a Korean-Polish street food restaurant, created by Ed Marszewski and chef Won Kim, located in the Bridgeport area of Chicago. The restaurant has a distinctive interior of geometric wood panelling, bright yellow stools, utilitarian booth seating, wood panelled ceiling and concrete floor with a warehouse quality in its space, shape and box-like exterior. In contrast, Kimski’s brand identity, developed by New York graphic design studio Franklyn and informed by the mash-up of culture, is a full of illustrative flourish, colour and character. This runs across menus, coasters, business cards and t-shirts, and punctuates dark exterior as backlit signage.
OTHR by Franklyn, United States
Posted: July 20, 2016 Filed under: Art and Design, Graphic Design Reviews, Logo Reviews, Retail | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding News, Coloured Paper, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Franklyn, Designed in New York, Fonts in Use: Gotham, Fonts in Use: Stanley, Fonts in Use: Univers, Geometric Pattern, Homeware, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Opinion, Minimal Design, Minimal Logos, Minimal Package Design, Minimalist Brand Identities, Retail Logos, Sans-serif Logotypes, The Best Brand Identities of 2016, Type Foundry: Optimo, Uncoated Papers & Cards, Visual Identity Design Blog Comments Off on OTHR by Franklyn, United StatesOpinion by Richard Baird.
OTHR creates unique objects that take advantage of new production methods and materials, and brings together the world’s best designers and transformative technologies. OTHR’s objects exist at a point where art and design intersect, are simple, practical but desirable in form, and are manufactured and individually numbered to order in a way that has minimal environmental impact.
OTHR designers include British designer Sebastian Bergne, Claessen Koivisto Rune from Stockholm and New York studio Todd Bracher. These designers contribute to a diverse catalogue of objects for juicing, cutting and holding, and share the philosophy of owning fewer but better things.
With simplicity at the centre, New York-based graphic design studio Franklyn created a new brand identity and delivery system to compliment the extraordinary nature of OTHR’s products. This included logotype and logo design, and extended to illustration, packaging and posters.
