Slåke is a small furniture manufacturer, located in Norway’s Hjelmeland, with a heritage that dates back to 1938. Although it produces a variety of contemporary pieces it is also known throughout Scandinavia for making jærstol, a traditional, high quality, wood and reed chair.
As part of its 75th anniversary Slåke commissioned Ghost to develop a new brand identity—which went on to include logotype, stationery, print and website design—that would reflect its continued commitment to the creation of new classics, influenced by the ‘Nordic design language’, and crafted by its team of ‘young, innovative designers’, and to safeguard its heritage whilst looking to the future.
Shift is a Norwegian brand of high quality supplements from Vitalkost that aims to alter category convention and perception with a clearer and more open presentation of information and encourage a more critical consumer approach to supplement choice. Based around the concept of shifting perspectives, design agency Ghost developed an identity and packaging solution that delivers a new and unusual pharmacological / technological utility alongside more retrospective undertones to convey traditional values, contemporary quality and information accessibility.