The Beginnings designed by Asketic
Posted: July 9, 2014 Filed under: Food and Drink, Packaging Reviews | Tags: Best Packaging Designs, Bottle Label Design, Bottle Packaging, Branding Reviews, Creative Packaging, Design For Print, Handcraft, Health Food Packaging, Illustration, Muesli Packaging, Packaging Company, Packaging Design, Packaging Design Blog, Packaging News, Packaging Opinion, Sans-serif Logotypes, The Best Custom Logotypes, The Best Logo Designs of 2014, The Best Packaging of 2014, Unbleached Materials Comments Off on The Beginnings designed by Asketic 
The Beginnings is a Latvian raw food and ingredients business creating and sourcing a variety of mueslis, jams, honeys and spices from around the world. Developed by multi-disciplinary design firm Asketic, The Beginning’s brand identity and packaging treatment goes all in for handcraft and contrast, mixing a variety of patterns and images informed by the origins of each ingredient to establish an ever changing and easily expandable set of assets. Each pattern is rendered with a loose authenticity, clearly drawn and painted by hand with a good mix of pen and watercolour work, lots of brush detail, a simple but bright colour palette, earthy material textures and a white panel that frames information set in a distinctive sans-serif.
Cuckoo Muesli designed by B&B Studio
Posted: January 3, 2014 Filed under: Food and Drink, Packaging Reviews | Tags: Best Packaging Designs, British Design, Designed by B&B Studio, Designed in London, Die Cut Design Detail, Food Logos and Packaging Design, Food Packaging, Health Food Packaging, Muesli Packaging, Packaging Design, Packaging Design Blog, Packaging News, Packaging Opinion, Restaurant & Cafe Menu Designs, Snack Packaging Design, Snack Pot Packaging, The Best Packaging of 2014 Comments Off on Cuckoo Muesli designed by B&B Studio 
Cuckoo is a ‘modern’ wheat-free bircher muesli range that blends oats, yoghurt and fruit. Individual flavours include ‘Choco Sour Cherry with a smooth layer of Madagascan Vanilla’, Mango & Coconut with a tropical twist of Lime and Ginger’ and ‘Elderflower & Cranberry with a Blueberry & Blackcurrant compote’. London-based design agency B&B Studio, inspired by Swiss graphic posters, developed a new packaging treatment for Cuckoo that contrasts a bold geometric logo-type with the bright organic qualities of photography.
Stoats Porridge designed by Robot Food
Posted: July 11, 2013 Filed under: Food and Drink, Packaging Reviews | Tags: Best Packaging Designs, Design Opinion, Designed by Robot Food, Designed in Leeds, Food Logos and Packaging Design, Illustration, Muesli Packaging, Packaging Design, Packaging Design Blog, Packaging News, Responsive Websites, Snack Packaging Design, Snack Pot Packaging, The Best Packaging of 2013, Typography Comments Off on Stoats Porridge designed by Robot Food 
Stoats is a Scottish oats company that began life in 2005 as a converted American hot dog sales stand serving porridge at summer music festivals around the UK, and now has a range of packed, ready to eat retail products that include flavoured porridge and porridge bars.
Stoats recently commissioned Leeds-based independent design studio Robot Food, as part of a complete rebranding exercise, to develop a new packaging and responsive website solution as well as uniforms, trailers, vans and marketing material that would build on the Stoats story, add vibrancy and establish a more proprietary brand image.
