Building Common Ground is a collective of three studios. These span design, community engagement, and project realisation, and are united by a shared commitment to rural places and the people who live in them. Their work sits at the intersection of planning, construction, and community-building, creating resilient infrastructure that reflects the specific character of the places it serves. Threes, intersections,...
A guest article written by packaging expert Lisa Cain. BP&O Voices presents the opinions of industry experts on a wide range of topics....
Wickside is a new canal side neighbourhood in the heart of London’s Hackney Wick. The development will include residential spaces, studios, shops and workspaces that’ll sit alongside leafy gardens, waterside walks and tucked-away courtyards. It’s described as being a place where everyday life and creative energy come together, it’s also part of the continued gentrification of East London and the...
It’s always confusing, surprising and slightly disappointing when you come across art or design-focused brands, agencies, platforms, publications or organisations that seem to have a total disregard for what they look like – as though their own central premise and raison d’etre is at odds with their look and feel. I won’t name names, because that feels both mean and...
By planting trees at scale and working hand in hand with people across the continent of Africa, Tree Aid seeks to create sustainable ways for communities to grow food, earn incomes and restore ecosystems. With the intention of better enabling the charity to communicate its mission across all touchpoints For The People worked on developing a new strategy, brand narrative...
Most branding has to give some suggestion of what said brand is, or does, or stands for – it’s usually not ideal if they bear little to no resemblance or representation of their category, audience or ideals. The exceptions are usually things like record covers, or other inherently creative entities like musical instruments, editorial projects; occasionally booze brands, like the...
A guest article written by packaging expert Lisa Cain. BP&O Voices presents the opinions of industry experts on a wide range of topics....
Just when you thought we were approaching a post-pet-parent era, a brand comes along and proves very much otherwise. Thankfully, though, while pet parenting seems to be alive and well; fingers crossed we’ve left behind the whole rather icky “fur baby” days of things like dog bandanas that read, “My Mom is Sooooo Obsessed with Me”; or dog nail varnish;...
A logo can become a confusing mess when too much is expected of it. Fundamentally, it just needs to be distinct, own-able and simple enough to function across all relevant contexts. How that’s arrived at? That’s up to the designer. By all means, throw everything at the process to meet these requirements but it’s often a process of reduction and...
LangChain builds the open source frameworks that top engineers at startups rely on to develop AI agents faster and ship with greater reliability. Play SF were tasked with reinventing LangChain’s brand identity as well as developing a strategic foundation to codify their brand architecture, uniting the parent and numerous sub brands under a cohesive design system. This new identity would...
New Orbit develops satellite technology that operate in ultra-low Earth orbit and seeks to unlock transformative opportunities for industries on Earth. To achieve this, New Orbit needed more than a technical story, and a brand that could inspire belief in an emerging frontier. The visual identity draws from the same core principle that powers New Orbit’s technology: ion propulsion. The...
The protein market has absolutely boomed in recent years – a trend that doesn’t look as though it’s going away any time soon: a 2025 survey from the US-based International Food Information Council (IFIC) revealed that the most common diet that Americans followed in the past year was “high protein”, and that consumers use “good source of protein” as the...