BPO


Helvetimart by Anagrama, Mexico

Opinion by Richard Baird.

Logo, stationery and packaging by Anagrama for Lausanne-based independent food and speciality supermarket Helvetimart

Helvetimart is a supermarket in the Swiss city of Lausanne. It offers a broad range of groceries and high-quality Swiss specialities sourced from across the country. The supermarket also holds daily tastings and workshops, has an informed staff and a tablet-based service the gives shoppers access to information on the Swiss cantons and their products. Drawing on regional flags and antique architecture Mexican graphic design studio Anagrama developed a brand identity for Helvetimart that, through a strong favour for colour and form language, delivers significant impact for an independent store, draws a modern system from historic structure, and touches upon the regionality of its products.

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Someone Somewhere by Sociedad Anónima, Mexico

Opinion by Richard Baird.

Logo and packaging by Sociedad Anonima for Mexican clothing, bag and accessory brand Someone Somewhere

Someone Somewhere is a clothing and accessories brand. Each of its products are designed and made in Mexico by small communities of textile artisans. The social and cultural contexts that are the foundation of brand are expressed by its new visual identity, created by Mexico City-based graphic design studio Sociedad Anonima, through naming and a graphic device that calls out maker and origin.

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Barro de Cobre by Savvy, Mexico

Opinion by Richard Baird.

Branding and packaging by Mexican design studio Savvy for twice distilled mezcal Barro de Cobre

Barro de Cobre is a mezcal from Oaxaca, Southern Mexico, distilled twice; once using a clay pot and the second in copper. It is a unique process that takes time, but produces a strong yet smooth, clear but earthy character. The name Barro de Cobre, Copper Clay roughly translated, is an expression of this process, which also goes on to inform brand identity and packaging, created by graphic design studio Savvy.

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Hicks designed by Face, Mexico

Opinion by Richard Baird.

Brand identity and envelopes with block foil and blind deboss detail designed by Face for Mexican real estate group Hicks.

Hicks is described by Face, the graphic design studio behind its new visual identity, as a new-generation real estate group with big ambitions, and who are currently in the process of building a state-of the art mixed-use project with architect Fernando Romero in the Mexican city of Chihuahua.

Face were commissioned to develop a brand identity system that would differentiate three speciality businesses; Hicks Capital, Hicks Development and Hicks Solutions, but would also have a commonality that reflected their collaborative approach to projects. Within this system, these companies are differentiated by colour and form but united by materiality, typography and layout across stationery and business cards.

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