BPO


Someone Somewhere by Sociedad Anónima, Mexico

Opinion by Richard Baird.

Logo and packaging by Sociedad Anonima for Mexican clothing, bag and accessory brand Someone Somewhere

Someone Somewhere is a clothing and accessories brand. Each of its products are designed and made in Mexico by small communities of textile artisans. The social and cultural contexts that are the foundation of brand are expressed by its new visual identity, created by Mexico City-based graphic design studio Sociedad Anonima, through naming and a graphic device that calls out maker and origin.

Continue reading this article


Barro de Cobre by Savvy, Mexico

Opinion by Richard Baird.

Branding and packaging by Mexican design studio Savvy for twice distilled mezcal Barro de Cobre

Barro de Cobre is a mezcal from Oaxaca, Southern Mexico, distilled twice; once using a clay pot and the second in copper. It is a unique process that takes time, but produces a strong yet smooth, clear but earthy character. The name Barro de Cobre, Copper Clay roughly translated, is an expression of this process, which also goes on to inform brand identity and packaging, created by graphic design studio Savvy.

Continue reading this article


Hicks designed by Face, Mexico

Opinion by Richard Baird.

Brand identity and envelopes with block foil and blind deboss detail designed by Face for Mexican real estate group Hicks.

Hicks is described by Face, the graphic design studio behind its new visual identity, as a new-generation real estate group with big ambitions, and who are currently in the process of building a state-of the art mixed-use project with architect Fernando Romero in the Mexican city of Chihuahua.

Face were commissioned to develop a brand identity system that would differentiate three speciality businesses; Hicks Capital, Hicks Development and Hicks Solutions, but would also have a commonality that reflected their collaborative approach to projects. Within this system, these companies are differentiated by colour and form but united by materiality, typography and layout across stationery and business cards.

Continue reading this article


Hermoso Cariño by La Tortillería, Mexico

Opinion by Richard Baird.

Brand identity, logotype and stickers for Mexican designer gift shop Hermoso Cariño by La Tortilleria, Mexico

Hermoso Cariño, a name taken from the title of a Mexican love song, is a gift shop with unique line of products. These are described as Mexican in the least expected way, leaning more towards the contemporary, but not forgetting tradition, and crafted by a new generation of designers. This is expressed throughout Hermoso Cariño’s brand identity, created by La Tortillería, through a mix of type, colour, material texture and print finish across tags, bags and stickers.

Continue reading this article