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The Dirty Apron by Glasfurd & Walker

Packaging with uncoated unbleached board and hand stamps created by Glasfurd & Walker for delicatessen The Dirty Apron

The Dirty Apron is a cooking school, grocer, gourmet delivery service, caterer and delicatessen located in the Crosstown district of Vancouver, that offers, alongside cookery courses, hot lunches, sandwiches and take-home meals, deli meats, organic milk and eggs, local cheeses, fresh flowers and specialty products.

The delicatessen’s packaging and promotional items, which include bread and shopping bags, gift and lunch boxes, product labels and tags, were created by Multidisciplinary design agency Glasfurd & Walker and utilise a neat combination of uncoated, unbleached substrates, string, a single colour print treatment, tape, wax seal and stamp detail to deliver a traditional craft based aesthetic that has an open honest proposition with a local farmers market sensibility. A mixed typographic approach delivers individual personality alongside conventional communication while illustrated details, borders and ribbons suggest heritage, knowledge and experience. Its execution is solid throughout and neatly reflects traditional values with contemporary quality and consistency.

String tied packaging made of uncoated unbleached board and with hand stamp detail created by Glasfurd & Walker for delicatessen The Dirty Apron

Packaging and screen printed canvas bag created by Glasfurd & Walker for delicatessen The Dirty Apron Packaging created by Glasfurd & Walker for delicatessen The Dirty Apron

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Tape and packaging labels created by Glasfurd & Walker for delicatessen The Dirty Apron

Unbleached uncoated paper tags created by Glasfurd & Walker for delicatessen The Dirty Apron Unbleached uncoated paper tags created by Glasfurd & Walker for delicatessen The Dirty Apron Tags, tape, bags and packaging labels created by Glasfurd & Walker for delicatessen The Dirty Apron

Uncoated unbleached boxes with illustrative detail created by Glasfurd & Walker for delicatessen The Dirty Apron

Uncoated unbleached boxes with illustrative detail created by Glasfurd & Walker for delicatessen The Dirty Apron

String tied uncoated unbleached boxes with stamp detail created by Glasfurd & Walker for delicatessen The Dirty Apron

More packaging work:

Packaging - F. Whitlocks &Sons  Packaging - Winecast  Packaging - Triumph & Disaster


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