LogoArchive: A Graphic Design Laboratory
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LogoArchive is a series of booklets dedicated to the modernist logo-making of the mid-century. It can be enjoyed as is and just for that. However, the ideas within these booklets, in the words of Ian Anderson “exist both on and below the surface” for anyone with the inclination to dig a bit deeper.
These zines are, perhaps, best described as “free-spaces” to explore the potential of the “total project”, that is, to conceptualise, write and design concurrently, allowing each to inform and impose on each another. For LogoArchive, just as with BP&O, ideas matter. The LogoArchive booklets function as spaces for enquiry, both abstract and concrete. Outside of the booklet, these enquiries are presented as supporting articles here on BP&O, as Zoom events and as social media posts. In this way, the project is a super-narrative, to be understood in different ways and from different points. The project is also a platform for design discourse. Below, an invitation to answer questions by Elliott Moody offered such a platform to share some more of the ideas behind this Extra Issue. The answers below are published in their entirety. You can view the TBI article here.
LogoArchive Akogare is now available on the LogoArchive.shop.
LogoArchive – Akogare 憧れ by Hugh Miller
Posted: Filed under: Art and Design, BP&O Publications, Graphic Design History, Graphic Design Reviews, Publishing | Tags: Book & Magazine Cover Design, Creasing in Print, Design For Print, Design Reviews: Editorial Design, Editorial Design, Logo Design Inspiration, Logo Design Resource, Logo Designs, Magazine Design, Magazine Review, Magazine Spreads, The Best Design for Print 2020 Comments Off on LogoArchive – Akogare 憧れ by Hugh Miller 
LogoArchive returns with its fourth collaborative Extra Issue and first bi-lingual release, documenting the forms of Japanese logo design. Through the distinctive smaller format of the bound booklet LogoArchive seeks to surprise and delight with each new issue, introducing new collaborators to offer unexpected interpretations of the ubiquitous logo book. For this Extra Issue, Hugh Miller orchestrates graphic impact and material nuance to honour the unique visual legacy and craft associated with Japan. In addition, the words of Tokyo-based designer and writer Ian Lynam, and his assistant Iori Kikuchi, offer an introduction into Japanese symbols.
LogoArchive の第4号目となる増刊号で は、日本のロゴデザインの形を記録し た 初 の バ イ リ ン ガ ル 版 を 発 行 し ま す 。小 冊子という独特のフォーマットを通し て、LogoArchive は毎号、新しいコラボレ ーターと共に、お馴染みのロゴブックへ の思い掛けない解釈を提案しながら、驚 きと喜びを追求しています。
今号では、Hugh Miller (ヒュー・ミラー) が、グラフィックのインパクトと素材のニ ュアンスの交差点を探り、日本にまつわ るユニークな視覚的遺産と工芸品を称 えています。さらに、東京を拠点に活動す るデザイナーであり作家でもあるイエン・ ライナムと、彼のアシスタントである菊地 伊織の言葉で、日本のシンボルを紹介し ています。
The Geology of the Billboard
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Shot in and around London The Billboard Landscape series is a collection of colour photographs taken by Richard Baird, BP&O, in and around London. The project attempts to see and present the billboard and its layering of adverts as an interrelated topology. Only in their degradation, persistent weathering and a lack of human intervention, does a dialogue through time emerge between disparate and often uninspired marketing. Shot on location and cropped, a landscape of colour and halftone draws beauty from banality, from the smallest part of a series of unrelated large format prints. Order framed prints and print-only at the Billboard Landscape shop here.
