How&How
2026, Canada, AI
Christopher Doyle & Co.
2026, Australia, Printing
I’ve said it before and I’ll say it again: it’s all well and good making some striking, retina-toastingly fluoro, brave as hell design work for, say, a kombucha startup or CBD lube or a record sleeve or an art book. These things are by dint of their very existence, context, and audience, already sort of cool. But the real creative...
Creating museum and gallery identities must be both a dream brief and an intimidating prospect for brand designers; a poisoned chalice of sorts. We hear the same challenges time and again when agencies discuss such projects: creating a brand that’s both strong and ownable but which lets the artefacts/art take centre stage; an identity that takes an institution into the...
Despite the perennially frustrating widespread perception that the definition of branding is a logo (maybe a wordmark, at a push, a colour a la Cadbury’s purple or EasyJet orange ), it’s more obvious than ever as we settle into the screen-centric Digital Age that ‘brand’ is a vast and expansive thing – it’s verbal and visual and sonic, it moves...
Try
2024, Norway, Travel
Pier Paolo Cornieti & Landor
2025, Banking
Kurppa Hosk
2025, USA, Logistics
Ben Barry & Ludwig Pettersson
2025, USA, AI
Pentagram
2025, USA, AI
Buck
2025, UK, Events
For The People
2025, Australia, AI