Brigade Court by Jack Renwick Studio
Posted: Filed under: Logo Reviews, Property | Tags: Art Direction, Best Brochure Design 2020, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding News, Branding Reviews, Brochure Design, Corporate Identity Design, Design Blog, Design For Print, Design Inspiration, Design News, Design Opinion, Design Reviews, Designed by Jack Renwick Studio, Designed in London, Fonts in Use: Calibre, Fonts in Use: GT Sectra, From the United Kingdom, Gold Foil, Gold Ink, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logotypes, New Logo, Property Development Logos, Sans-serif Typography, Stitch Detail, The Best Brand Identities of 2020, The Best Design for Print 2020, The Very Best of 2020, The Very Best of BP&O, Type Foundry: Grilli Type, Type Foundry: Klim Type Foundry, Typography, Visual Identity Design Blog, Wordmark Design Comments Off on Brigade Court by Jack Renwick StudioText by Richard Baird.
In The London Borough of Southwark sits the Grade II listed building and former headquarters of the London Fire Brigade, the city’s first fire station and a site currently under development. This will see it transformed into residential apartments with period conversations of the original Victorian building alongside a modern new-build. It is a one-of-kind property development that offers a unique intersection of historic and contemporary city living. London-based Jack Renwick Studio (JRS) were commissioned to develop the name, visual identity and communications for this new development, and were challenged with the task of appealing to both local and international markets.
Under the concept “Traditionally Different”, JRS developed the name Brigade Court and a visual language of juxtapositions. These celebrate the distinctive contrasts that exist throughout the property. These juxtapositions move between the elegant and sophisticated materiality of the brochures, the intersection of modern and historic images, and then towards moments of playfulness throughout the property’s marketing suite, which also features a deli and cafe. The visual identity links a variety of different touch-points, from property and floor-plan brochures to custom framed photo-montages, coffee cups, menus and window decals.
Northstar Film Alliance by Bond
Posted: Filed under: Film | Tags: Brand Book, Brand Guidelines, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding News, Branding Reviews, Brochure Design, Brochure Design 2020, Colour in Use: Fluorescent, Coloured Paper, Condensed Logotypes, Condensed Typography, Corporate Identity Design, Design Blog, Design For Print, Design Inspiration, Design News, Design Opinion, Design Reviews, Designed by Bond, Film Production Logos, Fluorescent Ink, Fluorescent Paper, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logotypes, Material Thinking, New Logo, Poster Design, Sans-serif Typography, tape bind, The Best Brand Identities of 2020, The Best Design for Print 2020, The Very Best of 2019, The Very Best of 2020, The Very Best of BP&O, Typography, Uncoated Papers & Cards, Visual Identity Design Blog, Wordmark Design Comments Off on Northstar Film Alliance by BondOpinion by Richard Baird
North Star Film Alliance (NSFA) is a joint venture between Estonia, Latvia and Finland. The Alliance intends to develop and promote themselves as one filmmaking region to international film and TV productions. It is a competitive marketplace, with other countries provide low tax rates and incentives to film big-budget spectacles on their stages using local crews. Together, the three countries offer a diverse and unspoilt nature, architectural diversity, political stability, cost effective production and infrastructure, as well as international travel hubs and the best drone pilots for arial footage. Design studio Bond recognised that the challenge lay, not only in developing an immediate and striking visual identity, but to establish a framework, codified in a new brand guidelines document, that could support and collectively raise the profiles of multiple cross-border partners in the Alliance.
Norwegian Banknotes by Metric Design
Posted: Filed under: Business, Banking, Law and Finance | Tags: Brand Identity Design, Brand Identity Reviews, Branding, Branding Blog, Branding News, Branding Reviews, Currency Design, Design For Print, Designed by Metric Design, Designed by Snohetta, From Scandinavia, Graphic Design Blog, Logo Design & Branding Blog, New Logo, Reviewed by Josh Nychuck Comments Off on Norwegian Banknotes by Metric DesignOpinion by Josh Nychuk.
If you consider all the tangible expressions of a country’s brand, money, with its essential function as a measure of value, could easily be considered one of the most important touchpoints. In this sense a country’s banknote is often the first point of physical contact with that place prior to travel. The shape, feel, colour, language, security features, artwork and heritage of currency informs the senses and begins to build perceptions. Norway understands this, and is about to show us all a little more of their personality, history and cultural identity through their new banknotes. This article was originally posted in 2014, reposted with new photography from Metric Design.
