Hermoso Cariño, a name taken from the title of a Mexican love song, is a gift shop with unique line of products. These are described as Mexican in the least expected way, leaning more towards the contemporary, but not forgetting tradition, and crafted by a new generation of designers. This is expressed throughout Hermoso Cariño’s brand identity, created by La Tortillería, through a mix of type,...
Fernando Romero Enterprise (FR-EE) is an architecture and design firm with offices in New York and Mexico City. The firm was founded by award-winning architect Fernando Romero, and is recognised internationally for their work on projects such as the new Mexico City International Airport and Museo Soumaya. FR-EE worked with Pentagram partner Natasha Jen, plus team, to help them capture and convey their innovative and pioneering spirit and democratic...
Freewheel is a dedicated Wi-Fi only mobile phone service launched by American cable television company Cablevision. Freewheel allows people to break free from contracts by providing unrivalled communications accessibility without large and expensive data plans and hidden fees. This is made possible by a network of over a million Wi-Fi hotspots. Freewheel’s egalitarian intention and connectivity is effectively expressed by its visual identity, created by New York based studio...
Hegel is a Norwegian amplifier, pre-amplifier and multi-media player business with a proprietary Error Correction System that limits harmonic distortion without compromising other parameters. Established in the early 1990’s, Hegel has grown to become a well-established supplier of high-end hi-fi products, nationally and internationally, and is committed to sound reproduction that adds nothing (or as little as possible). This is the foundation of their new packaging...
Madrina is a Dallas based Mexican restaurant with a menu that plays with French culinary influences and Mexican tradition. The restaurant has a distinctive interior of exposed concrete beams, delicate gold light fixtures, leather upholstered chairs, beveled mirrors and tiled flooring. Like the menu, the interior is a fusion of influences, yet remains cohesive and distinctive. American graphic design studio Mast set out to...
Globetouch is a UK communications business and platform owned by operators and providing a wide range of mobile devices with access to a global and cloud-based ecosystem through an extensive network of offices and data centres. This extensive network and global reach is expressed throughout Globetouch’s brand identity, created by Bunch, using a modern pared-down colour palette inspired by migratory birds, a G that matches...
The Latin American Design Festival is an organisation that promotes Latin American Design internationally and looks to highlight the social potential of design using lectures, workshops, exhibitions and complementary activities. This year’s festival, as with previous events, took place in the Peruvian city of Lima, with guest speaks that included Stefan Sagmeister, Yuko Shimizu and Stockholm Design Lab. IS Creative Studio, who worked on LADFest’s 2015 visual identity, continue to...
LeMise is a Brooklyn based art and design advisory business, established by Andi Potamkin, described as being guided by the concept of mise-en-scene. LeMise considers the environment as a whole and works with its clients to bring together works of art and design, drawn from a vast network of designers and artists, to enhance space. New York graphic design studio DIA worked with Andi to develop...
Art Museum unites the Justina M. Barnicke Gallery and the University of Toronto Art Centre as one new institution dedicated to exhibition and education. It is one of the largest gallery spaces for the visual arts in Toronto and is housed within an iconic gothic-style building. The museum worked with Canadian graphic design studio Underline to develop a new visual identity system that...
Playground is an American venture fund and start-up studio that takes a hands-on approach to mentoring the next generation of entrepreneurs. It was established with the intention of removing typical operational burdens associated with product development, drawing on the first-hand experiences of its four founders, freeing entrepreneurs to focus on what makes their idea great. Playground not only funds new ventures but offers...
Forgotten Boardwalk is a New Jersey microbrewery producing uniquely flavoured, year-round and seasonal craft beer. It was set up by Jamie Queli, one of the youngest female brewery owners in the US, and draws its name from the folklore of the Jersey Shore Boardwalk. This is the foundation of an extensive new brand identity, designed by Tennessee based Perky Bros, which brings to life the sideshow...
Márquez Quevedo is a San Pedro based architectural practice that balances space, proportion, materials, form and colour to compose creative spaces filled with movement. Drawing on what is described as the practice’s sophisticated style and vision Mexican graphic design studio La Tortillería developed a new brand identity for Márquez Quevedo with a sense of space, structure and materiality, both in image and physical texture, that links business cards, stationery...