Fresh Point is a new and healthy fast food cafe that sells soups, wraps, sandwiches, fresh juice and yoghurt from its location on Nevsky Prospekt, St. Petersburg, Russia. The brand approached London-based agency Designers Anonymous who, utilising a simple leaf/arrow device to communicate fresh and fast, developed a complete visual identity system that included packaging solutions, interior design, POS, uniforms and signage.

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Secret to Live is a brand of olive oil infused with antioxidants and nutrients beneficial to the cardiovascular system. The packaging, designed by Valencia based Soporte Comunicación, utilises a minimal layout, a clinical colour palette and a heart/olive motif to visualise the active health benefits of the product.

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Born Builders is a London and Warrnambool (Australia) based build management, renovation and carpentry service provider. The company’s new identity, created by independent design agency The Drop Studio, draws together the brand’s collaborative and integrated approach and an honest and reliable business manner through a simple monogrammatic sans-serif logo-mark and single colour print and uncoated material treatment.

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Argromundo is a Mexico based retailer and manufacturer of agricultural pesticides. The brand’s new identity, created by independent design agency Anagrama, resolves a technological but environmentally considerate approach through a simple geometric interpretation of a clover.

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Middagsfrid is a service that delivers ingredients and recipes to busy inner city families with limited free time but a desire for high quality, preservative free food. In 2011 Middagsfrid launched its own range of products branded and packaged by Stockholm based Bold working in collaboration with illustrator Peter Herrman.

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