BPO


Cooke Curtis & Co. by The District, United Kingdom

Opinion by Richard Baird.

Animated logotype for UK estate agent Cooke Curtis & Co. by graphic design studio The District, United Kingdom

Cooke Curtis & Co. is an award-winning estate agent with an office in Cambridge, United Kingdom. It has a portfolio and a thorough understanding of properties throughout the city and in neighbouring villages. Although the business was established last year, its founders have over thirty-five years of industry experience.

Local graphic design studio The District were commissioned by the estate agent to develop a visual identity that would work across a broad range of printed and digital media, from business cards, letterheads, brochure and website to ‘for sale’ signs, vehicle graphics and key rings.

With the intention of delivering a distinctive and impactful solution sensitive to the heritage of the founders, and the will to cut through the hyperbole of the industry, The District took a bold typographic approach that discards photography in favour of a monolinear geometric sans-serif and underlines, emphasised by a black and white colour palette.

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HenshawFox by Parent, United Kingdom

Opinion by Richard Baird.

Brand identity and sign design by Parent for Romsey estate agent HenshawFox.

HenshawFox is a family run and independent estate agent with properties in and around the town of Romsey, United Kingdom. With a desire to move into the higher end of the market, from between £250k – £350k to £500k+, within the next two years, the estate agent commissioned graphic design studio Parent to develop their brand identity and interior design for their landmark office. This was to be more upmarket, aspirational and smart enough to compete with national brands. Alongside strategy and interior design, Parent developed and designed brand guidelines, brochures, signage and business cards.

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Mercer Supply Co. by Peck & Co., United States

Opinion by Richard Baird.

Brand identity, envelope and copper foiled notecard for salon and barber Mercer Supply Co. designed by Peck & Co.

Mercer Supply Co. is a barbershop, salon and retailer that provides high-end grooming goods and services to the modern man and woman of Baton Rouge, Louisiana. The salon has an interior design of polished concrete flooring, exposed trusses, Edison bulbs, panels of wood, leather furniture and waxed denim aprons. It is thoroughly current in its mix of the hardwearing, utilitarian and the traditional. This is also expressed throughout its brand identity, designed by Tennessee studio Peck & Co., using type, illustration, material choice and print finish across bags, notecards, stationery, business cards, swing tags, coasters, tissue paper and website.

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A. Andreassen by Bond, United Kingdom

Opinion by Richard Baird.

Brand identity and package design by the London office of Bond for new Scandinavian lifestyle brand A. Andreassen

A. Andreassen is a new Scandinavian lifestyle brand that brings the high quality and longevity expected of handmade shoes and the values and ideals associated with Scandinavian design to slippers. These are characterised by their simplicity, practicality and elegance, and their balance of traditional craft and contemporary design.

A. Andreassen recently worked with the London office of graphic design studio Bond to develop a brand identity and packaging treatment rooted in its Nordic approach and Scandinavian heritage, and would communicate quality and a natural sensibility. The project also included triplex business cards, tissue paper, boxes, brochure and web design.

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