Campus by MultiAdaptor, United Kingdom
Posted: August 10, 2017 Filed under: Fonts in Use, Graphic Design Reviews, Logo Reviews, Technology | Tags: Brand Guidelines, Brand Identity, Brand Identity Reviews, Branding, Branding & Packaging of 2017, Branding Blog, Branding Reviews, British Design, Brochure Design, Coloured Paper, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Design Studio Logos, Designed by MultiAdaptor, Designed in London, Graphic Design, Graphic Design Blog, Graphic Identity Shortlist 2017, Logo & Brand Identities for Co-working Spaces, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logos, Logotypes, Material Thinking, Monolinear Typography, Sans-serif Typography, The Best Graphic Design Work of 2017, The Best New Logo Designs of 2017, The Very Best Brand Identities of 2017, The Very Best of 2017, The Very Best of BP&O, Typography, Uncoated Papers & Cards 7 Comments »Opinion by Richard Baird
Campus is Google’s network of co-working and event spaces for the many start-ups it has and continues to help fund. These are located in London, Madrid, Warsaw, São Paulo, Seoul, and Tel Aviv, with another to open in Berlin soon. The Campus community has over 80,000 members and collectively received over $537 million in funding which has created more than 11,000 jobs. Campus is described by MultiAdaptor, the design studio behind its recent rebranding, as being positioned slightly away from the main Google brand. The studio’s brand identity design for Campus reflects this. It also captures and expresses the startup spirit and energy of the entrepreneurs and founders, employees and investors, who make up the Campus community through a DIY aesthetic of words, images and colour. This approach intends to be democratic in nature and invite participation.
Bundlelist by Bunch, United Kingdom
Posted: July 26, 2017 Filed under: Logo Reviews, Technology | Tags: Binding, Brand Identity, Brand Identity Reviews, Branding, Branding & Packaging of 2017, Branding Agency, Branding Blog, Branding News, Branding Reviews, British Design, Design Blog, Design News, Design Opinion, Design Reviews, Designed by Bunch, Designed in London, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logos, Logotypes, Stitch Detail, Technology Logos, The Best New Logo Designs of 2017, Typography, Uncoated Papers & Cards, Visual Identity Design Blog, Wordmark Design Comments Off on Bundlelist by Bunch, United KingdomOpinion by Richard Baird
Bundlelist is an online platform that simplifies and draws together international mobile bundle costs, with a specific focus on mobile retail data, and facilitates comparisons between countries and mobile operators. Design studio Bunch worked to develop UX, UI and visual identity for the platform, which included logotype and a bundle of promotional notebooks.
Corps Reviver & L’Heure du Cocktail by Spin, UK
Posted: June 1, 2017 Filed under: Fonts in Use, Graphic Design Reviews, Logo Reviews, Publishing | Tags: Bookmark Design, Brand Identity, Brand Identity Reviews, Branding, Branding & Packaging of 2017, Branding Agency, Branding Blog, Branding Reviews, British Design, Business Card Design, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Design Reviews: Editorial Design, Designed by Spin, Designed in London, Editorial Design, Fonts in Use: Dada Grotesk, From Europe, Geometric Pattern, Graphic Design, Graphic Design Blog, Graphic Design Shortlist 2017, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logos, Logotypes, Modernist Brand Identities, Monochromatic Brand Identities, Patterns, Publisher Logos, Sans-serif Typography, The Best Graphic Design Work of 2017, The Best New Logo Designs of 2017, The Very Best Brand Identities of 2017, The Very Best of 2017, Type Foundry: Lineto, Type Foundry: Optimo, Typography, Uncoated Papers & Cards, White Ink, Wordmark Design Comments Off on Corps Reviver & L’Heure du Cocktail by Spin, UKOpinion by Richard Baird.
Corps Reviver is a French publisher and revivalist, redesigning and reprinting classic literary works, the first of which is L’Heure du Cocktail, The Cocktail Hour, written by journalists Marcel Requien and Lucien Farnoux-Reynaud and originally published in 1927. L’Heure du Cocktail, at the time, revolutionised the cocktail book, approaching the subject in a new way. This 2017 bilingual edition, presented in French and English, designed by Spin and illustrated by Spin’s Tony Brook, also offers a new take, pairing expressionist image with a more formal and modernist approach to layout and type. The release of L’Heure du Cocktail coincides with the launch of Corps Reviver’s own identity, also designed by Spin. This similarly explores something of the modernist, in the choice of type and use of form and pattern which appears to be rooted in the military associations of name.
