Opinion by Richard Baird.
Who Protects Me from Violence? is a new publication from UNICEF that focuses on the prevention of domestic violence against children in Sweden. Bedow worked with UNICEF to bring to life the real and often day to day traumas of children in violent domestic situations, and bring to light preventative measures through words, images and layout. The publication is 210×297 mm, features 72 pages and was printed as an edition of 3,000.
Opinion by Richard Baird
With a desire to stand out, and in response to the extensive saturation of heritage-related visual cues throughout the German beer market, brewery St. ERHARD worked outside of the country with Swedish studio Bedow to develop a modern graphic identity for three of its brews. Farmer, Mayflower and Saison are premium beers, each of which are crafted, brewed and bottled by St. Erhard in the Bamberg area of Northern Bavaria.
Bedow’s work is characterised by a strong use of contrast, a graphic simplicity and immediacy. This can be seen in the meeting of curvy traditional structure and rectilinear labelling, in the mix of black ink, white substrate and colourful foiling, in the reductive typographical form of the range and the more conventional logotype of St. ERHARD, and finally, the systematic nature of the collection yet the irregularity and playful character of each label.