Taking the watercolour identity and vivid illustrations onto pack reinforces this new direction and suitably moves it away from the rigid corporate image of the past. The packaging is a significant improvement and should stand out well against the more clinical direction of its competitors.

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Znaps is a Swedish range of premium vodka, shooters and cocktails created in 2006 aimed at bartenders and mixologists. Their branding and packaging, designed by Stockholm based Amore was updated this year and visually captures the creativity, fun and surprise involved in blending different flavours together.

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Black Goat is a pre-packed organic coffee product that will be sold (under the brand Espresso Republic) by Dripp, a coffee shop soon to open in Chino Hills, California. The packaging, created by Turkish independent designer Salih Kucukaga, draws its inspiration from Kaldi, an Ethiopian myth ascribing the origin of coffee to a goat herder and Islamic holy man, and blends the geometric patterns of Arabesque, a simple but stylised goat motif and hand-crafted logo-type.

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Ramlösa is a range of premium restaurant mineral waters named after the region of Ramlösa Brunnspark, Sweden and owned by Danish brewery Carlsberg. Stockholm based design studio Nine was tasked with developing a low-cost packaging alternative to their current glass design that would retain the premium nature and favourable perception of the brand but with a PET material resolution.

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Saxton is a new range of ciders from New Zealand brewery McCashins developed for fresh food retailer Woolworth’s, Australia. The products identity and packaging, developed by designer Bradley Rogerson, utilises a classic 17th, 18th and 19th century botanical fruit print and engraving illustrative style to communicate a hand-crafted sensibility.

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