A continually updated gallery of brand identity, packaging and graphic design, reviewed and published on BP&O, that include a distinctive use of die cuts. This post features work by B&B Studio, Neue and Believe in, and covers a variety of projects, from simple stationery sets to broader brand identity systems.

Die cuts have been used in a variety of ways. These include the smart use of familiar shapes by Toko for ShopAround, the colouring of the RWA monogram with artwork by Spy, and the playful puzzle pieces of Lundgren+Lindqvist’s brand identity for Roger Burkhard.

Between them, featured work moves between a simple but high impact use of contrast—often juxtaposing product and packaging, material, colour and pattern—to those that are more conceptual, subtly expressing the themes inherent to the brands, products and books they are associated with. Be sure to click the images to read more about the project and the intentions of each design.

The Architect’s Bookshop by Garbett, Australia

Royal West of England Academy by Spy, United Kingdom

Schubertíada Vilabertran by Mucho, Spain

Daechung Park Cafe by Studio fnt, South Korea

Chus x Chus by Pentagram, United States

Lumik by Hey, Spain

Vestre Anniversary Book by Snøhetta, Norway

Meteorologisk Institutt by Neue, Norway

Finchtail by Believe in, United Kingdom

CCA Architecture by Manual, United States

Cult 20 Years, Event & Exhibition by Toko

Roger Burkhard by Lundgren+Lindqvist, Sweden

WallpaperSTORE* by A Practice For Everyday Life, UK

Springs’ Smokery by Distil Studio, United Kingdom

Jealous Sweets by B&B Studio, United Kingdom

Helvetimart by Anagrama, Mexico

ShopAround by Design by Toko, Australia

Smokovik by Studio8585, Denmark

Wadha by Two Times Elliott, United Kingdom

Lune Croissanterie by A Friend Of Mine, Australia

Luka Žanić Photography by Studio8585, Denmark

Olive Gold by Anagrama, Mexico

Ascui & Co. Architects by Grosz Co. Lab, Australia

Fluvia by Folch, Spain

Minke by Atipo, Spain