Ritualize is a cross-platform fitness and lifestyle app that utilises leaderboards, education, challenges and exercises to establish and track small habits that should lead to improved physical and mental health, and a sense of well-being over time. Shorthand, an independent brand identity and graphic design studio based in Newcastle, Australia, were recently commissioned to help bring the app to market. This included naming, visual identity, website and stationery design as well as establishing the look and feel of the app’s user interface.
Madefire is a browser-based digital publishing platform and app created by Ben Wolstenholme, Liam Sharp and Eugene Walden to aid graphic novelists in the development and sharing of motion books and to provide readers with a new and dynamic digital experience. International design agency Moving Brands was responsible, from inception, for developing and defining Madefire’s purpose, visual identity, complementary assets, printed collateral and digital interface.
Ness is a new application that draws together personal information from social networking sites such as Twitter, Facebook and Foursquare (a process described as ‘machine learning‘) to provide its users with individualised restaurant recommendations. The app’s identity was strategically managed, named and designed by international brand development agency Moving Brands and represents the idea of unique user-centric data from multiple sources being brought together with a faceted heart logo-mark.