BPO


Anton&Anton Kioski by Bond

Opinion by Richard Baird

New visual identity and packaging design by Bond for Finnish supermarket and delivery service Anton&Anton Kiosk

Anton&Anton (A&A) is an alternative to and antithesis of the large supermarket chains. Staff are described as relaxed, smiley and proud. Their ranges (mostly) organic, some homecooked and also available online for home delivery. With a desire to express an approachable, playful yet credible positioning, and a need to develop a cohesive set of packaging and communications assets A&A worked with Bond to create a new visual identity. This is characterised by an intersection of an elegant wordmark, simple shapes, multi-colour and distinctive structural designs that also move into a retail space designed by Futu Design. Alongside wordmark, iconography and packaging, Bond also designed signage, tote bags, aprons and sweatshirts.

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Helsinki by Werklig

Opinion by Richard Baird

Logo, graphic identity and print communications designed by Werklig for the Finnish city of Helsinki

In August 2017 Scandinavian design studio Werklig was commissioned to develop the graphic identity for the Finnish city of Helsinki, a capital with an urban region of roughly 1.4 million inhabitants and 751,000 jobs. The challenge was to resolve a disparate and fragmented visual system that represented a broad range of public services, departments and development projects that were helping and informing a diverse group of people. These included locals, national and international visitors, those looking to make their home in Helsinki or seeking asylum. Although each entity had its own logo, these were often tenuously linked by the city’s coat of arms. This served as the beginnings of a new and integrated identity program.

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Kape 24h by Bond, Finland

Opinion by Richard Baird.

Cookbook designed by Helsinki based Bond for chef and restauranteur Kari Aihinen

Kari Aihinen is a Finnish chef with a growing international reputation. Aside from creating exclusive pop-up Finnish dinning experiences for New Yorkers, working for Ravintola Savoy and developing one-off Nordic-Asian menus with chef Eric Neo in Singapore, he is also the co-founder and headchef of Helsinki restaurant Roster.

Roster is a distinct experience. It features an interior design of custom furniture with a vintage twist, raw and refined materials and hand-picked design objects. Although sophisticated, Roster is a casual rather than formal dinning experience. The restaurant’s graphic identity, designed by Scandinavian studio Bond, is an articulation of this, and the brisk, humorous and warm personality of Kari Aihinen. This is furthered explored in the design of Kari Aihinen’s new cookbook Kape 24h, also designed by Bond.

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