BPO


Olive & Sesame Oil designed by Lo Siento

Packaging with condensed sans-serif typography and gold tin for Olive & Sesame Oil designed by Lo Siento

Design agency Lo Siento have recently completed their packaging design work for Spanish olive oil producer Olis Bargalló‘s new Olive & Sesame variety.

Lo Siento’s use of condensed sans-serif typography, stacked vertically, and printed with a single black ink makes great use of the tall tin and its warm gold colour.

Typography, structural choice and straightforward language share a similar commercial kitchen utility and simplicity that suitably reflects Olis Bargalló’s relationship with professionals in gastronomy and commercial kitchens while the serif of the 18 and lighter sans-serif weights set horizontally offer contrast and temper the bold typography with a little detail. Although made up of few elements the solution effectively combines structure, colour and  typography in a way that appears bold and distinctive.

Continue reading this article


Olaf Olive Oil designed by Anagrama

Olive oil packaging design for Olaf by Anagrama

Olaf is a Mexican cold-pressed extra-virgin olive oil produced by Olivarera Italo-Mexicana – a Mexican Italian collaboration – intended for healthy, home-cooked, family meals and makes up one-third of Olivarera ‘s olive oil range, which also includes Valentto and Olive Gold. Anagrama, the design agency behind Olaf’s new visual identity, print materials and packaging, describe their approach as taking “typical Italian visual clichés and simplifies and refreshes them.”

Continue reading this article


Valentto Olive Oil designed by Anagrama

Olive oil packaging with gold foil detail designed by Anagrama for Valentto

Valentto is a Mexican cold-pressed virgin olive oil produced by Olivarera Italo-Mexicana – a Mexican Italian collaboration – created for commercial kitchen and restaurant use. Multidisciplinary design agency Anagrama recently developed a new brand identity and packaging solution for Valentto that juxtaposes the natural detail of Italian landscapes alongside the industrial utility of a square tin structural choice, described by Anagrama as being “reminiscent of an old-school automobile oil canister”, to reflect the origins of the company, the natural quality of the oil and its target market.

Continue reading this article