Inn Situ by Studio Mut
Posted: Filed under: Art and Design, Graphic Design Reviews | Tags: Branding Agency, Design Blog, Design For Print, Design Inspiration, Design News, Design Opinion, Design Reviews, From Europe, Graphic Design, Graphic Design Blog, Studio Mut, Typography Comments Off on Inn Situ by Studio MutOpinion by Richard Baird.
Inn Situ is part of the cultural programme of BTV Bank and series of three events; a exhibition, a concert and panel discussion. This takes place two to three times a year in the Austrian city of Innsbruck. The events are distinctive in their approach, a Russian doll of nested narratives, with each layer responding to the next. Practically speaking, and exemplifying the idea, one event saw an internationally renowned photographer create a project for the Inn Situ gallery. A local musician then composed a concert that responded to the photographs which played twice in the concert hall next to the exhibition. This was then followed by a panel discussion that responded to both the exhibition and the concert.
The format remains consistent, there are always three events, with the panel discussion and concert both seeking to contextualise the themes of the artist and their the exhibition. So far, there have been three Inn Situ events, with a fourth due to take place soon. Each is accompanied by a printed programme and catalogue, plus a city-wide poster campaign designed Studio Mut in Italy. These share a similar material and visual language. For the sake of brevity, this article looks at the materials for Inn Situ 2. The framework of the visual identity and the format of the material outcome are the same, but each also folds in its own response to the themes present in the artwork to provokes the responses.
Maria Sole Ferragamo by Lundgren+Lindqvist
Posted: Filed under: Architecture and The Built Environment, Fashion | Tags: Branding Agency, Design Blog, Design For Print, Design Inspiration, Design News, Design Opinion, Design Reviews, Designed by Lundgren+Lindqvist, From Europe, Graphic Design, Graphic Design Blog, Typography Comments Off on Maria Sole Ferragamo by Lundgren+LindqvistOpinion by Richard Baird
Maria Sole Ferragamo is one-of-a-kind jewellery designer using up-cycled premium leather; remnants of the Italian fashion industry. She has a degree in architecture at Politecnico, Milan and another in jewellery design from Central Saint Martins, London. This intersection of fashion and architecture can be seen throughout the designer’s collection and has gone on to inform the design of her visual identity by Lundgren+Lindqvist. This is made up of a flexible logotype which comes in a compact form, split up on two lines, and a horizontally oriented version. For the former, a series of secondary level logotypes were designed, incorporating ‘So-Le Studio’ and ‘Florence/Firenze’ as well as additional secondary level information. The logotypes are woven together into a visual tapestry of type, running over and along the edges of boxes, and intersecting or framing images online.
Lookbooks by Studio Lowrie
Posted: Filed under: Logo Reviews, Publishing | Tags: Bookmark Design, Bookshop, Brand Identity Reviews, Branding Blog, Branding Reviews, British Design, Design Blog, Design For Print, Design Opinion, Design Reviews, From the United Kingdom, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logos, Minimal Design, Minimal Logos, Minimalist Brand Identities, Sans-serif Typography, Smile In The Mind, The Best Logo Designs of 2019 Comments Off on Lookbooks by Studio LowrieOpinion by Richard Baird
Lookbooks is an online bookstore that specialises in fun and quirky publications of the past. Recent acquisitions include Old Bohemian and Moravian Jewish Cemeteries by Petr Ehl, Arno Parik & Jiri Fiedler, 1991 and 101 Cake Design by Mary Ford, 1987. There is a cultural value to many of these, reflecting a time and particular niche interest, and how these niche interests were shared pre-internet. The bookstore’s brand identity, however, clearly positions this as a cheerful tongue-in-cheek activity with a cheerful lightness of tone in the logo, which doubles down on the double O pairings within the name to create expressionful graphic gestures. But, it is the bookmarks that really stand out. I simple little die-cut trick, in conjunction with book pages, gives a nose to the eyes. A smart idea by London-based Studio Lowrie.