BPO


Revolver designed by Toko

Share on Facebook6Tweet about this on Twitter15Share on Google+118

Logo for film production company Revolver designed by Toko

Revolver is an Australian film production company with a string of awards and a diverse collection of directors and producers. Their visual identity, refreshed by Sydney-based independent design agency Toko, is a simple, clean and coherent expanding logo-type solution – built from the single, well spaced, all uppercase sans serif Helvetica – that utilises a ‘This Is’ prefix to bind, through typographical consistency, a variety of communication and the directors. Its over-sized application alongside finer details, full bleed, bright neon spot highlights and the juxtaposition of both vertical and horizontal layouts across the collaterals introduce a creative and multi-perspective sensibility that keeps the solution from appearing too corporate.

Logo, stationery and DVD packaging for film production company Revolver designed by Toko

Follow BP&O:
RSS
Facebook
Twitter

Print for film production company Revolver designed by Toko

Logo and mobile website for film production company Revolver designed by Toko

Logo and DVD packaging for film production company Revolver designed by Toko

Logo and print for film production company Revolver designed by Toko

If you liked this then you may also like:

Logo - 3 Angry Men  Logo - Tin Can  Logo - Chris Allen

Share on Facebook6Tweet about this on Twitter15Share on Google+118

  • http://bpando.wordpress.com Richard Baird

    I haven’t a problem with Helvetica and do like its execution but can’t deny there are plenty of similar but slightly more distinctive choices that may have given this more of a proprietary vibe? Do you agree?

  • WAM

    Reminds me of — Revolver-Art but not as good.

    • http://bpando.wordpress.com Richard Baird

      I guess that’s the risk you run with an over-sized sans serif, it’s common although not always well executed which I felt this has been.

  • http://twitter.com/tomjhume Tom J Hume (@tomjhume)

    I think choosing a different sans serif could be that something ‘extra’, something with a slightly more unusual cut.

    (http://www.a2-type.co.uk/)

    But yes, well executed!