Hotel Koster by Bedow
Opinion by Richard Baird Posted 22 September 2014
Hotel Koster is a small hotel, established in 1905 and located on the remote South Koster island inside Sweden’s Kosterhavets Marine National Park. It offers accommodation, meeting facilities and conference centre set within a unique natural environment with access to a variety of outdoor activities. Koster’s rooms mix maritime design with the comforts of home, are bright modern spaces lit by plenty of natural light and have large windows, many of which face the waters of Kosterfjorden.
The hotel’s brand identity, which included logotype, animated logo, adverts, menus, posters, signs, staff clothing and stationery design, was recently created by Bedow. Utilising a current illustrative simplicity and plenty of internal space, alongside a slab-serif, compelling photography and a light colour palette, Bedow’s treatment captures the contemporary nature and maritime theme of the hotel, and the tranquility of its surroundings.