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DOIY Honom by Folch

Opinion by Richard Baird.

Visual identity and packaging design by Folch for Honom, DOIY's new range of products for men

Honom is a new “male-oriented” range from Barcelona-based DOIY, a product design company creating objects that move between the practical, the ornamental and the more whimsical. Honom veers heavily towards the former with objects that include a wallet, multitool, bottle opener, keyring and bike bell. In their design, materials and build these find a balance between everyday utility and premium positioning. This is expressed by the packaging of the objects, created by Spanish design studio Folch, through a confluence of material and form language, type and technical drawings.

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Atlantic Theater 2018 – ’19 Season by Pentagram

Opinion by Richard Baird

Campaign identity and programme by Paul Scher, Pentagram, for the Atlantic Theater's 2018–19 season

Atlantic Theater Company continues to work with Paula Scher and her team at Pentagram, this time on the campaign for their 2018–19 season. This is characterised by a contrast of bright fluorescent gradients and solid black ink. These fill, define and intersect the condensed sans-serif letterforms and graphic emblem of the theatre; the megaphone A, designed and introduced in 2015. This runs across a printed programme of upcoming productions, kids programming and educational opportunities.

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Next To The Ocean by Lundgren+Lindqvist

Opinion by Richard Baird

Catalogue cover and graphic identity for Next To The Ocean by Lundgren+Lindqvist

Valand Academy in Sweden offers a complete range of undergraduate, postgraduate and artistic research opportunities. This is a unique educational environment, the only one of its kind in Sweden. Next to the Ocean is an exhibition of works created by 23 of the students from the BFA, MFA and research programmes, which was held at Röda Sten Konsthall in Gothenburg.

The exhibition serves two purposes. The micro; a look at the individual interests and concerns of those on Valand Academy’s photography programme, and the meta; an intention to position this a representation and overview of what is happening in young contemporary photography in Sweden today. To express this proposition The Valand Academy approached Scandinavian design studio Lundgren+Lindqvist to develop the visual identity and catalogue for the exhibition. This is characterised by an immediacy of form language and a material appeal, and a conceptual subtlety in the relationship and direction of essay and image.

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