Brigade Court by Jack Renwick Studio
Posted: Filed under: Logo Reviews, Property | Tags: Art Direction, Best Brochure Design 2020, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding News, Branding Reviews, Brochure Design, Corporate Identity Design, Design Blog, Design For Print, Design Inspiration, Design News, Design Opinion, Design Reviews, Designed by Jack Renwick Studio, Designed in London, Fonts in Use: Calibre, Fonts in Use: GT Sectra, From the United Kingdom, Gold Foil, Gold Ink, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logotypes, New Logo, Property Development Logos, Sans-serif Typography, Stitch Detail, The Best Brand Identities of 2020, The Best Design for Print 2020, The Very Best of 2020, The Very Best of BP&O, Type Foundry: Grilli Type, Type Foundry: Klim Type Foundry, Typography, Visual Identity Design Blog, Wordmark Design Comments Off on Brigade Court by Jack Renwick StudioText by Richard Baird.
In The London Borough of Southwark sits the Grade II listed building and former headquarters of the London Fire Brigade, the city’s first fire station and a site currently under development. This will see it transformed into residential apartments with period conversations of the original Victorian building alongside a modern new-build. It is a one-of-kind property development that offers a unique intersection of historic and contemporary city living. London-based Jack Renwick Studio (JRS) were commissioned to develop the name, visual identity and communications for this new development, and were challenged with the task of appealing to both local and international markets.
Under the concept “Traditionally Different”, JRS developed the name Brigade Court and a visual language of juxtapositions. These celebrate the distinctive contrasts that exist throughout the property. These juxtapositions move between the elegant and sophisticated materiality of the brochures, the intersection of modern and historic images, and then towards moments of playfulness throughout the property’s marketing suite, which also features a deli and cafe. The visual identity links a variety of different touch-points, from property and floor-plan brochures to custom framed photo-montages, coffee cups, menus and window decals.
Vessel Floats by Order
Posted: Filed under: Fitness, Health and Beauty, Logo Reviews | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding News, Business Card Design, Design Blog, Design by Order, Design For Print, Design Inspiration, Design News, Design Opinion, Design Reviews, Designed in New York, Fonts In Use: Untitled Sans, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Opinion, new, Restaurant & Cafe Menu Designs, The Best Brand Identities of 2020, The Best Custom Logotypes, The Best Design for Print 2020, The Very Best of 2020, The Very Best of BP&O, Tote Bag Design, Type Foundry: Klim Type Foundry, Typography, Visual Identity Design Blog Comments Off on Vessel Floats by OrderWords by Richard Baird
In the Brooklyn neighbourhood of Greenpoint sits Vessel Floats, a new flotation and deprivation therapy spa that draws on the continuing interest in concepts such as mindful living and wellness.
Through considered interior design and visual identity, the latter developed by New York-based studio Order, Vessel Floats intends to further develop and bring to modernity an experience that has been around since the 1950s, and create a holistic experience that supports and builds out and around the central experience of flotation.
For those unfamiliar with flotation or deprivation therapy, this involves a weightless experience inside a tank filled with water with a high salt content, absent sound and any external distractions. This can be augmented by soothing lights, sounds and vibrations. People can expect an experience that disentangles them from their busy present, with some experiencing hallucinations within a safe and managed environment.
andSons Chocolatiers by Base Design
Posted: Filed under: Food and Drink, Graphic Design Reviews, Logo Reviews, Packaging Reviews | Tags: Best Packaging Designs, Blue Block Foil, Branding & Packaging of 2019, Chocolate Packaging, Coloured Paper, Creative Packaging, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Base, Foil Blocking, Fonts in Use: Domaine, From New Zealand, Graphic Design, Graphic Design Blog, Green Block Foil, Luxury Logos and Packaging Design, Material Thinking, Metallic Spot Colours, Modern Luxury, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Packaging Opinion, Red Block Foil, Structural Package Design, The Very Best of 2019, Type Foundry: Colophon, Type Foundry: Klim Type Foundry, Typography, Uncoated Papers & Cards, Visual Identity Design Blog Comments Off on andSons Chocolatiers by Base DesignOpinion by Richard Baird.
andSons is a second generation chocolatier and retailer run by Marc and Phil Covitz, two brothers who learned everything there is to know about fine chocolate from their mother. Seeking to offer something new to the world of artisanal chocolate, driven forward by Top 10 Pastry Chef Kriss Harvey who joins the brothers, andSons thrashes out a liminal space between their traditional European heritage and the contemporary creativity of Los Angeles where they are located. With this positioning in mind andSons commissioned Base Design to create an iconic graphic identity and packaging design that would capture the spirit of innovation founded on tradition that was refined and luxurious whilst also being playful and surprising. These intentions are woven together and expressed by way of a simple but elegant logotype, bold colourful forms set against white space, and using colourful foils in conjunction with interchangeable sleeves.
