Generation Press


2014, UK

Design and print go hand in hand, so it’s no surprise that there’s a fantastic history of modernist logos for printers. Halftone and rollers are not uncommon but realised with varying degree of success. The latter has been rendered front on and in perspective, and there’s been numerous ways to visual the movement of paper through these. There’s also a few that are very similar yet, with a surprising monogrammatic interpretation, this concept by Build takes on new life and distinctive form for Generation Press. The simple bold shapes of the logo can be applied using a multitude of different print finishes and showcase the company’s services. See more here.