The Stow Brothers designed by Build

Opinion by Richard Baird.

The Stow Brothers is an estate agent working within the area of Walthamstow, a place where urban London meets the Epping Forest, and is described by the estate agent as a rapidly expanding community of like-minded people looking for a place with a strong sense of community, plenty of culture, good food and a decent pint.

UK-based graphic design studio Build worked with The Stow Brothers to develop a new brand identity—which went on to include monogram, stationery, business cards, website, copywriting, sale, sold and to let by boards, with assets created by local trade, craftsmen and artists—that reflected their love for the area and would distinguish them from the other estate agents operating in the same postcode. The identity was expanded upon later in the year to include a mini exhibition and a distinctive direct mail campaign in support of the nearby Wetlands project.

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