Crane by Collins
Posted: Filed under: Art and Design | Tags: American Design, Best Packaging Designs, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding News, Branding Reviews, Coloured Paper, Creative Packaging, Custom Typefaces & Logotypes, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Collins, Designed in New York, Form Language, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logotypes, Material Thinking, Minimal Design, Minimal Logos, Minimal Package Design, Minimalist Brand Identities, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Structural Package Design, Uncoated Papers & Cards, Visual Identity Design Blog Comments Off on Crane by CollinsText by Richard Baird
Time. This is central premise of Collin’s work for American stationery brand Crane, and more specifically, the bookmarking of the past and the present, and a meditation on the “concrete” as a time machine to the future. It is a reflection of what it is to put something down on paper and what makes something last.
Shy Bird by Perky Bros
Posted: Filed under: Cafes, Bars and Restaurants, Food and Drink | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding Reviews, Business Card Design, Cafe Logos, Coffee Cup Designs, Coffee Logos and Packaging Design, Coffee Shop Branding, Colour in Use: Pastels, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Perky Bros, Fonts in Use: Maison, Graphic Design, Graphic Design Blog, Illustration, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, New Logo, Pastel Colours, Property Development Logos, Restaurant & Cafe Menu Designs, Restaurant Logos, Serif Logotypes, The Best Brand Identities of 2020, The Best Design for Print 2020, The Best Graphic Design Work of 2020, The Very Best of 2020, Uncoated Papers & Cards, Wordmark Design Comments Off on Shy Bird by Perky BrosText by Richard Baird
Shy Bird is a all-day café, rotisserie and bar in Cambridge, Massachusetts. Its core mission is to elevate chicken, and the experience of eating chicken into the realms of the exceptional through gastronomic know-how, a beautiful interior and a visual identity designed by American studio Perky Bros. Drawing their inspiration from the red junglefowl, the “original chicken” and descendant of the domestic chicken, and its beautiful yet shy nature, the studio plays with contrasts, the loud and the quiet, the bold and the finely detailed. This runs as the continuous thread throughout the visual identity, linking takeaway surfaces such as coffee cups and sandwich wraps with the dine-in surfaces of menus and coasters. This is achieved through bold colour blocking and typography, a finer pattern, material texture and small playful illustrations.
Tangent GC Organic Soap by Carl Nas Associates
Posted: Filed under: Fitness, Health and Beauty, Packaging Reviews | Tags: Best Packaging Designs, Brand Identity Reviews, Branding Blog, Cosmetic Packaging, Creative Packaging, Design For Print, Design Opinion, Design Reviews, Designed by Carl Nas Associates, Designed in Stockholm, Fonts in Use: Akkurat, From Europe, From Scandinavia, From the United Kingdom, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logotypes, Material Thinking, Minimal Design, Minimal Logos, Minimal Package Design, Organic Packaging, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Skincare, Tangent GC, The Best Packaging of 2020, The Very Best of 2020, Type Foundry: Lineto, Typography, Uncoated Papers & Cards Comments Off on Tangent GC Organic Soap by Carl Nas AssociatesText by Richard Baird
Tangent GC began as a Scandinavian organic garment and shoe care company developing products that intended to increase the life of clothing and footwear, and entered the organic skincare market in 2016. The concern given to the longevity of skin becomes an understandable extension of that original intention.
Carl Nas Associates, who have been working with Tangent GC on their packaging treatments for an ever-growing number of products over the last few years, worked on the brand’s new line of organic soaps. Just as with earlier work, which could be described as having a minimal sensibility (in the truest not trendiest sense of the word), this is very much about nuance and continuity. This post functions as an extension of previous posts. It reiterates the elegance and flexibility afforded by and present in the original type treatment and efficacy of good material choices and the communicative potential of surfaces and structures. This is a rare opportunity to see how a solution functions across time and within new contexts.
